Digital Marketing Specialist

LOOKING FOR FILIPINO CITIZENS WHO ARE PHILIPPINESBASED CANDIDATES

Position : Digital Marketing Specialist
Working Schedule : Flexible schedule with the ability to set own hours; but must be available 12 times per week to overlap from 9 a.m. to 1 p.m. European hours or US hours if needed (TBD)
Salary Range : $1500$2500(the final salary will be determined by the candidate's level of experience and at the discretion of the client)

Overview:

We are seeking a highly skilled Digital Marketing Specialist with expertise in social media growth and content creation to support our growing online presence. This role focuses on expanding our Facebook X (Twitter) and Patreon followership fostering audience engagement and supporting content creation to drive traffic to our website. The ideal candidate will have experience working with online algorithms and be proficient in content marketing with a strong understanding of robotics advanced technologies or related fields.

Responsibilities:

Content Writing & Content Promotion

1. Content Writing:
   • Write articles and marketing copy to promote the company's products and services.
   • Research industryrelated topics (modern warfare emerging combat technologies).
   • Use provided ChatGPT guidelines for creating articles on future technologies in warfare.
2. Content Promotion on Social Media:
   • Promote articles on various social media platforms (Facebook X Patreon Locals Instagram Threads).
   • Grow social media followership aiming to reach monetization on Facebook and boost presence across all platforms.
   • Maintain and interact with followers on social media including reader groups.
3. Website Content Management:
   • Regularly update website content with relevant articles specifically focusing on those about the Future of Modern Warfare.
   • Use stock media and opensource images in posts to drive website traffic and engagement.
   • Share article links on social media with engaging excerpts.

Email Marketing

1. Newsletter & Campaigns:
   • Write newsletters with company updates promotions and upcoming book releases.
   • Proofread email content for clarity grammar and spelling.
   • Analyze campaign performance and suggest improvements based on engagement metrics.
   • Report on revenue generated from email campaigns.

Social Media Management

1. Branding & Content Creation:
   • Use social media tools to manage brand presence and grow engagement.
   • Develop posts with various content types: quotes videos travel stories and prompts to interact with fans.
2. Audience Engagement:
   • Engage with followers answer questions and forward more complex queries to the team.
   • Encourage followers to take specific actions (like follow review) to increase page engagement.
3. Create & Grow New Facebook Pages:
   • Create and manage new Facebook pages focused on military history Medal of Honor recipients and Future of Modern Warfare.
   • Develop a posting schedule (daily or weekly) for historical military content heroes and modern warfare developments to engage audiences and aim for monetization within 90 days.

Campaign Performance Analysis

1. Monitoring & Reporting:
   • Measure and report on the performance of all digital marketing campaigns.
   • Use insights to adjust and optimize strategies based on engagement and conversion metrics.

Paid Ads & Acquisition Strategy

1. Traffic & Acquisition:
   • Run and manage paid ads on Facebook X and Amazon to drive qualified traffic to the website and social media channels.
   • Experiment with organic and paid growth tactics to attract and retain a loyal audience.

Content Strategy

1. Strategic Content Development:
   • Develop engaging content for the website and social media tailored to attract the target demographic.
   • Curate content in a way that drives organic traffic and conversions.

• Portfolio Requirement: Submit any previous marketing materials created showcasing skills in social media growth content creation and engagement.

Qualifications:

• 5 years of experience in content writing social media management and digital marketing.
• Preferably has experience in the publishing industry
• Advanced English proficiency.
• Proven ability to build grow and market a brand or product successfully.
• Broad experience in content creation including writing articles managing website content and utilizing social media platforms with the ability to handle related administrative tasks.
• Knowledge of industry standards for marketing books and promoting literary content

• Ability to leverage social media algorithms to grow audience reach
• Strong writing and content curation abilities for technical and engaging topics
• Video Editing skills are a huge plus! (Content Creation is part of this role but not the totality)