This is a remote position.
Email Marketing Specialist Ecommerce Focus
Key Skills: - Excellent copywriting and proofreading skills to craft compelling errorfree email content that engages readers and drives conversions
- Proficiency in email marketing platforms and automation tools particularly those popular in Australia like Klaviyo
- Strong understanding of email design and HTML/CSS to create visually appealing mobileresponsive emails
- Data analysis and reporting skills to interpret campaign metrics optimize performance and provide insights to stakeholders
- Expertise in audience segmentation and personalization techniques to deliver targeted relevant content
- Knowledge of various email campaign types and ability to plan conversionoptimized email journeys
- Experience with A/B testing to optimize subject lines content and overall campaign effectiveness
- Understanding of ecommerce customer behaviour and the ability to craft strategies that nurture leads and drive sales
- Familiarity with Australian privacy laws and email marketing regulations to ensure compliance
- Project management skills to handle multiple campaigns and meet deadlines
- Analytical thinking to develop datadriven strategies and improve campaign performance
- Knowledge of integrating email marketing with other digital marketing channels for a cohesive strategy
Key Responsibilities:
- Develop and execute datadriven email marketing strategies for our ecommerce clients
- Design and implement automated email journeys to nurture leads and drive sales
- Analyze campaign performance and optimize for improved engagement and conversion rates
- Collaborate with crossfunctional teams to ensure cohesive marketing efforts
- Stay uptodate with industry trends and best practices in email marketing
Requirements
Requirements:
- Bachelors degree in Marketing Communications or related field
- Minimum 5 years of experience in email marketing specifically for ecommerce businesses
- Proficiency in email marketing platforms (e.g. Klaviyo Mailchimp Salesforce Marketing Cloud)
- Strong analytical skills with experience in A/B testing and datadriven decision making
- Excellent copywriting and design skills
- Knowledge of HTML CSS and email coding best practices
Desired Qualifications:
- Experience working in an agency setting
- Familiarity with Australian privacy laws and email marketing regulations
What Were Looking For:
We want to see concrete examples of your achievements in email marketing for ecommerce businesses. Please provide: - Specific metrics showcasing your impact (e.g. increased open rates clickthrough rates or revenue generated)
- Examples of successful email campaigns youve created and their outcomes
- Industries you have worked in within the ecommerce sector
- Any experience with Australian ecommerce brands
Benefits
Why Join Us:
- Opportunity to work with diverse eCommerce clients across various industries
- Collaborative and innovative work environment
- Commission bonus opportunity for the right applicant
- Professional development opportunities
If youre passionate about email marketing and have a track record of driving results for ecommerce businesses we want to hear from you. Apply now and show us how you can take our clients email marketing efforts to the next level!
Excellent copywriting and proofreading skills to craft compelling, error-free email content that engages readers and drives conversions Proficiency in email marketing platforms and automation tools, particularly those popular in Australia like Klaviyo Strong understanding of email design and HTML/CSS to create visually appealing, mobile-responsive emails Data analysis and reporting skills to interpret campaign metrics, optimize performance, and provide insights to stakeholders Expertise in audience segmentation and personalization techniques to deliver targeted, relevant content Knowledge of various email campaign types and ability to plan conversion-optimized email journeys Experience with A/B testing to optimize subject lines, content, and overall campaign effectiveness Understanding of ecommerce customer behavior and the ability to craft strategies that nurture leads and drive sales Familiarity with Australian privacy laws and email marketing regulations to ensure compliance Project management skills to handle multiple campaigns and meet deadlines Analytical thinking to develop data-driven strategies and improve campaign performance Knowledge of integrating email marketing with other digital marketing channels for a cohesive strategy
Education
Bachelor's degree in Marketing, Communications, or related field Minimum 5 years of experience in email marketing, specifically for ecommerce businesses Proficiency in email marketing platforms (e.g., Klaviyo, Mailchimp, Salesforce Marketing Cloud) Strong analytical skills with experience in A/B testing and data-driven decision making Excellent copywriting and design skills Knowledge of HTML, CSS, and email coding best practices