Sr Product Marketing Manager

IDIQ is seeking a highly motivated and driven Senior Product Marketing Manager who will play a pivotal role in driving the success of our products through strategic positioning effective gotomarket strategies and crossfunctional collaboration. The Senior Product Marketing Manager will be responsible for crafting compelling messaging enabling the sales team and influencing product strategy to ensure we meet customer needs and achieve business goals.

• Strategically develop and execute comprehensive gotomarket plans for new product launches feature enhancements and pricing models ensuring alignment with business objectives and revenue goals.
• Create refine and continuously optimize compelling product positioning and messaging that resonates with target customer segments highlights our value proposition and drives brand differentiation in a competitive market.
• Serve as a key crossfunctional leader collaborating closely with product sales customer service and marketing teams to align objectives streamline gotomarket and deliver cohesive and impactful messaging across all channels.
• Lead market research initiatives to uncover customer insights identify emerging market trends and conduct competitive analyses to proactively inform product and marketing strategies.
• Design and implement sales enablement strategies by developing highimpact tools such as pitch decks case studies training resources and other collateral to empower sales teams and improve win rates.
• Own the tracking and analysis of key product performance metrics including adoption engagement retention and customer lifetime value to inform datadriven marketing strategies optimize campaigns and deliver measurable outcomes.
• Act as the voice of the customer influencing the product roadmap and providing strategic input to ensure productmarket fit and longterm customer satisfaction.
• Lead crossfunctional efforts to identify and capitalize on growth opportunities including identifying untapped market segments expanding product adoption and optimizing pricing strategies for maximum impact.
• Act as a thought leader and trusted advisor to leadership providing strategic recommendations and insights to support the organizations growth objectives and longterm vision.
• Performs other jobrelated duties and responsibilities as may be assigned from time to time.

Qualifications :

• A college degree from an accredited fouryear college or university in Marketing Business Communications or a related field.
• 8 years of product marketing experience preferably in SaaS fintech or a related industry.
• Proven track record of developing and executing successful gotomarket strategies.
• Strong communication and presentation skills with the ability to translate complex concepts into compelling narratives.
• Experience analyzing metrics and leveraging data to drive marketing decisions.
• Exceptional project management skills and the ability to manage multiple priorities effectively.
• Experience in conducting market research and competitive analysis.
• Experience with B2B B2C or B2B2C business models.
• Expertise in lifecycle marketing and customer segmentation.
• Familiarity with product management processes and roadmap influence.

Preferred Experience and Skill:

• Advanced problemsolving skills.
• Ability to envision and communicate the big picture in an inspiring way.
• Demonstrated ability to quickly and proficiently understand and absorb new information.
• Strong communication and crossfunctional skills with the ability to engage listen and collaborate with internal departments and external stakeholders.
• Collaborative with the ability to structure mutually beneficial partnerships.
• Ability to multitask with a high volume of tasks.
• Flexibility to handle rapid and frequent change and interest in taking on new tasks.
• High level of organization skills attention to detail and ability to prioritize and timemanage across multiple deadlines.
• Thrive in a fastpaced environment and possess a high level of intellectual curiosity.

Additional Information :

Position Details: This is a fulltime salaried position (40 hours/week). 

Pay: The pay range for this position is a minimum of $130000 to a maximum of $160000 based on a fulltime schedule.  The actual compensation offer will carefully consider a wide range of factors including your skills qualifications experience and location. This position is eligible for additional forms of compensation such as commissions or bonuses.  

Benefits and Perks: IDIQ makes available comprehensive benefits including 100% employee medical options 50% dental and vision (for employee only dependent coverage available). Other benefits offered include paid time off life insurance shortterm disability longterm disability and a 401k program with employer match. We work in a casual dress attire environment. Enjoy friendly competition with pingpong tournaments pool games and more.

AAP/EEO Statement:  Identity Intelligence Group LLC dba IDIQ does not tolerate discrimination or harassment of employees or applicants.  The Company makes employment decisions without regard to actual or perceived: race (including hair texture or protected hairstyles e.g. braids locks and twists) color religion religious creed (including religious dress and grooming practices) national origin (including language use restrictions) ancestry citizenship disability (mental and physical) including HIV and AIDS  medical condition (including cancer and genetic characteristics) genetic information marital status sex (including pregnancy childbirth breastfeeding or related medical conditions) gender gender identity gender expression age (40 years and over) sexual orientation veteran and/or military status family and medical leave status domestic violence victim status political affiliation and any other status protected by federal state or local law.

Supervisory: No supervisory responsibilities. 

Business Office Environment: This position operates in a professional office environment. Office environment can vary with noise levels and stress from low to moderate.

Physical Requirements: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job the employee is regularly communicating and conversing with members/stakeholders/management and must be able to exchange accurate information appropriately. The employee frequently is required to remain in a stationary position occasionally move about; and constantly operate a computer or other office equipment. The employee is regularly required to push or otherwise move up to 1030lbs of various equipment.  Applications may include but are not limited to repetitive work operating a computer keyboard mouse and headphones while primarily maintaining a stationary position and occasionally moving about at an assigned work desk area.

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