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DRIVING RED BULL NORTH AMERICA (RBNA) STRATEGY AND CREATING ALIGNMENT WITH DISTRIBUTORS
Develops communication process to ensure proper alignment and understanding of strategies initiatives and targets
Continual communication with distributor leadership (inclusive of distributor partner key principal and broadline) to assess progress against strategy and initiatives
Drives best in class execution of annual business plan through all OnP distributor routes to market
Cultivate bestinclass relationships with key distribution management stakeholders to execute business plans and advance key objectives
GOTOMARKET STRATEGY
Establishes communication schedule for National On Premise Account mandates/LTOs VIP Program status & Pricing alignment. (DSD/Vistar)
Ensures DPs implement tracking system to monitor progress against targets (DSD)
Leading Internal On Premise foodservice strategy for the Region via Broker management and distributor stakeholder management (BL)
Coordination and execution of local food shows
BUSINESS PLAN
Provide ongoing feedback to HQ & Region leadership on performance of Region KPIs
Develop annual business plans/strategy for organization requirements POS/resource needs. For DSD include distribution volume investments consist communication with ownership/top management and KPIs. For BL this would include sales blitz development Broadline Distributor Big Moments (Foodshows GSMS Events)
Develops plans with DP during the Monthly Plan and Review (MPR) & MidYear Review (MYR) to course correct and achieve annual business plan. Partners with Distributor Partner Manager (DPM) and DP on annual business plan development (DSD/Vistar)
Develop and highlight key customer opportunities to close SKU and Distribution voids to ensure optimum assortment Is available to local distributors (BL)
Lead Identification and acquisition strategy for prioritized Incremental foodservice operator targets within the region (BL)
BUSINESS INTELLIGENCE
Develops deep understanding of responsible market and its characteristics and supports DP with actionable insights and recommendations
Maintains strong working knowledge of all Red Bull and relevant distributor/branch systems (e.g. The Hub MSA CPM BI).
Analyzes monthly reports to find largest areas of opportunity for DP and uses those insights to guide DP to uplevel market conditions
Manages and tracks internal budgets
Volume forecasting and planning per distributor location in alignment with national volume objectives set by HQ
Has a robust routine of auditing & analysis to ensure VIP program compliance and return on investment (DSD)
Holds DPs accountable for data submission into MSA to ensure accurate and timely information; tracks daily/weekly submissions (DSD/Vistar)
DISTRIBUTOR STRUCTURE AND ACCOUNTABILITY EXPERT
Work in field with broader OnPremise Region team of Managers and Specialists in respective geographies to develop effective programs relationships and collaboration internally and with distributor sales personnel
Highlight opportunities and develop curated targets for ONP dept blitzes and sales Interactions
Has thorough working knowledge of distributors internal systems and structure
Understands distributors hierarchy and has relationship from the topdown Knowledgeable on reps and area managers pay structure in order to program
Conduit to Brand Manager and Account Development Manager (DSD/Vistar)
DISTRIBUTOR TRAINING
Lead team based training initiatives to develop and support the DP sales team
Provide individual coaching and development of DP work force (e.g. Brand Managers Account Development Managers and DP sales force)
Ensures adoption/usage of WINGTIPS TRAINING TOOLS (DSD/Vistar)
Lead training and onboarding of Region Sales specialists on RTM ways of working and processes with sales force.
MISCELLANEOUS
Communicates regularly and works effectively with all BU sales team and marketing to secure full alignment of the BU goals with the DP
Effectively wires with responsible National On Premise Franchise groups and regional chains
Share and enforce guidelines with regards to RBNAs inventory policy
Develops working knowledge of geographic and demographic areas in assigned geography
Develops expertise with regards to product competition and distributor/branch competition in respective area
Qualifications :
Outstanding sales experience and track record in Consumer Product Goods and/or FMCG foodservice industry (Beverage Preferred) 5 years
Distributor Supplier and/or Broadline distributor experience preferred
Cross functional work and change management experience a plus
Strong On Premise industry knowledge and experience.
Strong analytical and financial acumen to understand/manage back end financial planning systems
4 years experience displaying dynamic leadership skills to manage and motivate third party sales teams preferred
Excellent negotiation and influencer skills
Clear and proven ability to develop and implement successful sales and trade marketing strategies
Must have a valid U.S. drivers license
Bachelors degree preferred or equivalent work experience
Must be fluent in English additional language skills an advantage
Additional Information :
This position is open to U.S. citizens U.S. permanent residents or individuals who are currently authorized to work in the United States on a valid visa.
The base salary range for this position is $88000 $132000 cash incentives. Actual salary offers may vary based on work experience. The base pay range is subject to change and may be modified.
Our current Benefits include:
Comprehensive Medical Dental and Vision Plans 401k Match Family Leave PTO & Paid Holiday Schedule Pet Legal and Life Insurance Tuition Reimbursement (Benefits listed may vary depending on the nature of your employment and/or work location)
Red Bull North America Inc. is an Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race color religion sex national origin disability veteran status age or any other classification protected by Federal state or local law.
Remote Work :
No
Employment Type :
Fulltime
Full-time