Partner Marketing Manager

The Field Partner Marketing Manager Americas will drive marketing strategies and programs to accelerate growth and strengthen relationships with channel partners and select ISVs across the region. This role is pivotal in developing and executing innovative partner programs driving new business opportunities and expanding our reach within the existing customer base. The successful candidate will work closely with crossfunctional teams and global partner marketing counterparts to ensure consistency alignment and impact across the partner ecosystem.

Please note this is a hybrid role that requires an inoffice presence 3 days/week (TuesdayThursday).

Key Responsibilities:

• Design and implement partner programs to recruit enable and grow reseller relationships.

• Develop strategies to empower partners in building pipeline and driving customer acquisition.

• Align regional programs with global partner marketing strategies for consistency and impact.

• Lead campaigns to attract and onboard new reseller partners aligned with business objectives.

• Collaborate with enablement teams to create resources tools and training for partner readiness.

• Create and execute comarketing plans with partners focused on demand generation and deal acceleration.

• Manage Marketing Development Funds (MDF) to ensure effective allocation and measurable ROI.

• Support partners in executing joint campaigns events and digital marketing initiatives.

• Partner with sales teams to align marketing efforts with reseller targets and business unit priorities.

• Work with product marketing digital marketing and campaign teams to develop partnerfocused content and strategies.

• Track and analyze partner marketing program performance to ensure pipeline contribution across business units and segments.

• Monitor KPIs report on success metrics and optimize partner initiatives based on insights.

• Gather feedback from partners to refine and improve marketing programs.

• Build strong relationships with internal stakeholders and external partners to drive business growth.

Qualifications :

• Bachelors degree in Marketing Business Administration or related field.

• 710 years of experience in field marketing event marketing or related roles.

• Proven track record of planning and executing successful partner marketing programs and events.

• Strong project management skills with the ability to manage multiple priorities and meet deadlines.

• Excellent written and verbal communication skills with the ability to articulate complex ideas clearly and persuasively.

• Strategic thinker with a datadriven approach to decisionmaking.

• Selfmotivated and resultsoriented with a passion for driving business impact.

• Experience working in a fastpaced highgrowth environment is preferred.

• Knowledge of the B2B SaaS industry is a plus.

Additional Information :

This role is based in the San Francisco Bay Area and the expected base salary range for this position is as shown below. The actual base pay is dependent upon a variety of jobrelated factors such as professional background training work experience business needs and market demand. Therefore in some circumstances the actual salary could fall outside of this expected range. This pay range is subject to change and may be modified in the future. This role is also eligible for a target bonus.

Compensation Package

$108000$155250 USD Base Salary Variable Compensation (where applicable)

Freshworks offers multiple options for dental medical vision disability and life insurances. Equity ESPP flexible PTO flexible spending commuter benefits and wellness benefits are also offered. Freshworks also offers adoption and parental leave benefits.

Please note this is a hybrid role that requires an inoffice presence 3 days/week (TuesdayThursday).

At Freshworks we are creating a global workplace that enables everyone to find their true potential purpose and passion irrespective of their background gender race sexual orientation religion and ethnicity. We are committed to providing equal opportunity for all and believe that diversity in the workplace creates a more vibrant richer work environment that advances the goals of our employees communities and the business.

Remote Work :

No

Employment Type :

Fulltime