Role: Marketing Specialist
Location: Conway AR
Job Type: Long Term Contract
Responsibilities
- Collaborate closely with clients to understand their business objectives and marketing goals while designing and implementing customized marketing strategies that leverage technology to achieve desired outcomes.
- Partner closely with clients to develop comprehensive technology roadmaps providing expert guidance on adopting and integrating marketing technology platforms.
- Extensive experience in the marketing technology industry with a comprehensive understanding of evolving trends emerging technologies and best practices
- Demonstrated ability to translate client needs into effective marketing technology solutions
- Proficiency in various marketing technologies including customer data platforms (CDPs) marketing automation software CRM systems data analytics tools and digital advertising platforms.
- Evaluate and assess marketing technology vendors to ensure compatibility with clients requirements and objectives providing recommendations on vendor selection based on thorough assessments
- Conduct indepth analysis to identify clients specific business requirements for marketing technology solutions translating business needs into clear and actionable technical specifications.