DEPARTMENT : Marketing / Sales
DESIGNATION: Market Research AnalystBusiness Development Manager
WORK LOCATON : Bengaluru
RESPONSIBILITIES:
Conduct market research to identify potential opportunities target audiences and competitive analysis to develop effective marketing strategies
Generate leads through various channels such as online marketing networking cold calling and email campaigns.
Identify approach and pitch potential clients or customers to convert leads into sales.
Cultivate and maintain strong relationships with existing clients and partners to foster longterm business growth.
Develop and execute marketing plans to support business development objectives including digital marketing content marketing social media and advertising campaigns.
Collaborate with the sales team to create materials presentations and tools that facilitate the sales process.
Attend industry events conferences and trade shows to expand the company s network and identify potential business opportunities.
Track and analyse the effectiveness of marketing and business development efforts to make datadriven decisions for optimization.
Manage budgets allocated for marketing and business development activities ensuring costeffectiveness
Stay updated on the company s products or services and be able to communicate their value effectively to potential clients.
QUALIFICATION / EXPERIENCE / COMPENSATION:
Strong skills in Market Analysis and Market Research
Analytical Skills to be able to interpret data and prepare reports
Excellent written and verbal Communication skills
Experience in Research and data analysis
Bachelors degree in Marketing Business Administration Statistics or a related field
Experience in Energy Management or related industries is a plus
Proficiency in MS Excel
business development,research,market research