Digital Marketing Manager
Digital Marketing Manager
Posted on :
20-12-2024
Employer Active
1 Vacancy
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Job Description
We are looking for a strategic and resultsoriented Digital Marketing Manager to take ownership of our advertising campaigns and manage a team focused on driving brand awareness customer acquisition and engagement across digital platforms. The ideal candidate will be a skilled leader with deep expertise in digital advertising including Google Ads Facebook Ads and other platforms and possess a passion for building highperformance teams.
Responsibilities
Plan execute and optimize digital advertising campaigns (Google Ads Facebook Instagram LinkedIn etc.) to meet business objectives.
Monitor and analyze campaign performance adjusting strategies and budgets to achieve optimal results and KPIs.
Conduct A/B testing audience segmentation and competitive analysis to improve ad performance.
Manage paid search display and social media advertising campaigns to drive traffic leads and sales.
Collaborate with the creative team to ensure ad creatives align with campaign goals and branding.
Team Management & Development:
Lead mentor and manage a team of digital marketing professionals.
Foster a collaborative team environment that promotes creativity innovation and accountability.
Set clear objectives and KPIs for the team ensuring they are aligned with company goals.
Provide regular feedback training and professional development opportunities to the team.
Monitor team performance ensure deadlines are met and proactively address challenges.
Strategic Planning & Reporting:
Work closely with senior management to develop and execute the digital marketing strategy aligned with business objectives.
Report regularly on the effectiveness of digital campaigns presenting actionable insights to senior leadership.
Budget Management:
Oversee digital marketing budgets ensuring campaigns stay within financial guidelines while achieving maximum ROI.
Qualifications
Required Qualifications:
- Bachelors degree in Marketing Business Administration or related field
- Proven experience in marketing and sales roles
- Demonstrated success in developing and implementing marketing
- Strong understanding of market research and analysis techniques
- Excellent communication and interpersonal skills
- Ability to manage multiple projects and meet deadlines
- Proficiency in CRM software and sales forecasting tools
- Strategic thinking and problemsolving abilities
- Knowledge of digital marketing Ability to thrive in a fastpaced and dynamic environment
- Strong negotiation and closing skills
- Proven track record of meeting and exceeding sales targets
- Understanding of customer relationship management best practices
email marketing,market research,strategic planning,data analysis,facebook ads,a/b testing,content strategy,digital,paid search management,ppc,social media advertising,audience segmentation,digital marketing,display advertising,competitive analysis,digital advertising,team management,social media,linkedin ads,crm software proficiency,budget management,google ads,team leadership,instagram ads
Employment Type
Full Time
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