Marketing and Growth Lead
Marketing and Growth Lead
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Salary Not Disclosed
1 Vacancy
Job Description
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Looking for someone with 46 years of experience in growth and marketing role with earlystage B2C tech startups who has helped the company to scale. They should be able to lead mentor and manage the team to consistently deliver breakthrough marketing ideas that in turn would drive substantial growth. They should be selfmotivated multitasker and a demonstrated team player.
They are someone who is currently living in Bangalore or is willing to relocate later and can start immediately or have a notice period of fewer than 30 days
Job Responsibilities:
- Define understand & identify key success metrics and strategies for all Activation programs
- Track and analyse performance and constantly identify improvements to drive maximum usage and achieve business objectives
- Design & own product roadmap.
- Ensure steady execution of product life cycle processes from idea to final launch for Activation programs/projects
- Collaborate with the design team and guide their investments for research prototyping experimentation and overall design thinking
- Build Data Analytics and guide investments in data analysis for a highimpact conversational prediction and personalization strategy
- Coordinate with internal business verticals stakeholders to understand and build retention strategy for the organization
- Gather review and interpret qualitative & quantitative data to uncover new product insights.
- Ability to take initiative and address something handson you persevere when others give up
Mandatory Requirements:
- Demonstrable experience of 46 years in leading and managing Mobile app marketing email social media and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage inform and motivate
- Experience in optimising product and user funnels
- Use a datadriven approach to manage campaigns and derive insights on strategy and performance.
Preferred Requirements:
Knowledge of website analytics tools (e.g. Appsflyer Mixpanel Webengage Metabase etc.)
Qualities:
- Structured problemsolving skills.
- Willingness to learn experiment and grow.
- Good communication skills
- Consumer First Data Driven Hustler Firstprinciples approach
- Analytical Courageous Knows how to get things done
Eligibility Criteria:
- Experience of 46 years in growth and marketing role
- Experience in scaling a product and scaling a company from 1x to N
- Experience working in a B2C tech startup
Whats for the Candidate
- Join a young and dynamic team aspiring to achieve greater results and goals with a strong commitment and collaborative approach to grow to the fullest potential.
- Work directly with the founders of the organization
- Flexible work hours and remote work options at times
- Compensation based on your competency and potential
- Learning & Development opportunity to help deliver job responsibilities better
- Recognition and experience of working on a platform with an exponential user growth curve
- Other Employee Benefits
Job Location: Bangalore Karnataka
Note: For our vision our Flagship Event IAC VISION 2030 would provide employment and career opportunities for millions of jobready interns freshers and professionals in our Industry Academia Community (IAC).
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Employment Type
Full Time
