Marketing Operations Analyst 4
Marketing Operations Analyst 4
Posted on :
27-11-2024
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1 Vacancy
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Job Description
MW Partners is currently seeking a Marketing Operations Analyst to work for our client who is a global leader in multimedia and creativity software products.
Responsibilities and duties:
- In this role you will help craft implement and build B2B marketing programs as we extend services to multiple business units and global teams.
- Establish and maintain operational performance benchmarks and KPIs and report regularly to the business for optimizations that feed into campaign insights
- Define and adhere to standardize quality checklists following campaign setup practices to drive superior service delivery
- Review and analyze campaign operations requirements respond and satisfy gaps identify risks & issues and develop solutions accordingly
- Oversee detailed analysis supervise and prioritize multichannel program across platforms which help achieve Digital Media Demand Gen goals.
- Work across internal members of the Production and Marketing Operations pillars to deploy quality precision level campaigns
- Conceptualize develop and conduct A/B testing and personalization frameworks for the email channel through close collaboration with web and product strategy teams
- Work closely with data science & analytics marketing strategy teams to facilitate flawless coordinated campaign execution that drives relevant engagements and accelerates sales opportunities
- Find opportunities for growth and continuous improvement working with agency partners and vendor teams.
Requirements:
- Bachelors Degree and/or 4 years proven experience in enterprise marketing marketing operations and/or customerfacing consultative role.
- Experience building complex high visibility programs in Marketo Salesforce Client Campaign and other marketing platforms.
- Solid understanding of large enterprise data structures and marketing metadata
- Demonstrated ability and knowledge of data analysis and statistics including hypothesis testing A/B testing etc.
- Experience in Account Based Marketing (ABM)
- Ability to collaborate crossdepartmentally to mitigate and troubleshoot issues
- Datadriven and a continued learner researching new strategies and techniques to continuously improve your programs
- Eagerness to learn a variety of technical systems thoroughly and efficiently
- A roll up your sleeves and get work done attitude
- Experience using email testing tools such as Litmus Return Path Email on Acid etc
For a confidential discussion or to find out more contact Vishal Boatkal onor apply now.
Employment Type
Full Time
Key Skills
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