B2B Digital Marketing Lead
B2B Digital Marketing Lead
Posted on :
13-09-2024
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Job Description
B2B Digital Marketing Lead
Roles and Responsibilities:
- Create and implement an Inbound and outbound Lead Generation strategy to drive awareness traffic leads and conversions.
- Implement Digitial Marketing Activities Email Marketing Article Marketing Video Marketing SEO & Pay per Click Social Media Marketing Influencer Marketing Community Discussion.
- Develop and execute comprehensive SEO strategies to improve website visibility drive organic traffic and increase conversions.
- This person will manage marketing efforts for brand position and awareness
- They will manage lead generation website development /management and content curation/creation and sales collateral
- Conduct keyword research onpage optimization link building and technical SEO audits to optimize website structure for search engines.
- Analyze Google Analytics data to identify trends track key metrics and adjust SEO strategies accordingly.
- Collaborate with crossfunctional teams (B2B) to develop targeted digital marketing campaigns that align with business objectives.
- Stay uptodate with industry best practices in SEO and implement changes as needed to maintain competitive advantage.
Responsibilities
- Conduct keyword research to identify highimpact keywords and phrases.
- Implement digital marketing activities across a broad range of digital marketing channels (SEO SEM social media email display).
- Assist the team in developing the overall digital marketing strategy.
- Maintain the companys owned media including websites and social media pages.
- Manage the creation of relevant and engaging digital content (graphic video and written) for publishing on various digital platforms.
- Execute Email Marketing Google Ads and social media marketing campaigns to generate quality leads.
- Research market trends target audiences competitors and the endtoend consumer journey to drive engagement and conversions.
- Analyze digital marketing analytics reports and share insights with the team to optimize campaigns.
- Work closely with sales product customer support and other departments.
- Stay abreast of emerging digital tools and platforms digital marketing trends and new technologies and share insights with the rest of the team.
Qualifications
- Marketing and Communication skills
- Social Media Marketing skills
- Web Content Writing skills
- Web Analytics skills
- Experience in digital marketing and advertising
- Strong analytical and problemsolving skills
- Excellent verbal and written communication skills
- Bachelors degree in Marketing Communications or a relevant field
- Experience in the SERVICE industry is a plus
Location: Hyderabad
Experience: 35 Years
Pay Rate/Salary: 35k/Month
Degree: Any Graduation
Notice Period: 15 Days
Work Mode: Office
Employment Type: Full Time
Employment Type
Full Time
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