Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
Deploy successful marketing campaigns and own their implementation from ideation to execution
Experiment with a variety of organic and paid acquisition channels like content creation content curation pay per click campaigns event management publicity social media lead generation campaigns copywriting performance analysis
Produce valuable and engaging content for our website and blog that attracts and converts our target groups.
Build strategic relationships and partner with key industry players agencies and vendors.
Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely.
Oversee and approve marketing material from website banners to hard copy brochures and case studies.
Measure and report on the performance of marketing campaigns gain insight and assess against goals.
Analyze consumer behavior and adjust email and advertising campaigns accordingly.
Requirements
Bachelor s degree in Marketing Business Administration or a related field (Master s degree preferred).
5 years of experience in marketing preferably within the construction finishing materials or building products industry.
Proven track record in managing marketing strategies for constructionrelated products particularly finishing materials.
Experience working with B2B clients such as architects contractors interior designers and retailers.
Education
Bachelor