Marketing Coordinator

Job Description

• Ensure all the Sales & Marketing Department access timely and accurate Marketing information for timely and accurate business decisions.
• Coordinate with Accounting and Finance to have all the marketing/sales Business performance reports (Daily, Weekly & Monthly) are delivered in good time and are accurate to facilitate informed business planning.
• Provide time Business Reporting process for Sales & Marketing Department.
• Consistently monitor the Sales & marketing OPEX reports to evaluate the position of actual versus budgeted positions.
• Ensure accurate monthly MBR reports/comments are forwarded to the corporate office. This is to be achieved before the set deadlines.
• Part of the team that facilitates the success of the quarterly Departmental Meeting, especially coordination of presentation by the TMs.
• Closely monitor competitor activities - Majors & Independents – for both the fuel and non-fuel business.
• Consistently evaluate the Company’s marketing strategy to ensure alignment with Consumer behavior.
• Review and ascertain viability of proposed business projects by using the prescribed investment evaluation tools e.g. Discounted Cash Flow, Net Present Value, and Break-Even analysis.
• Identify and evaluate the existing site trade area dynamics: working closely with TMs to understand factors that affect Company operations.
• Identify and evaluate potential New to Industry (NTI) sites as well as viable flag switch options.
• Steward the Airtime sales program – key focus being incremental income through commission earned from the dealer’s sales.
• Secondary contact for the money transfer business. Ensure smooth flow of money transfer business together with the primary contact.
• Steward Customer service experience programs at retail sites.
• Steward the Courier Income growth in our retail site objective being to consistently grow APC revenue streams for the company.
• Act as the Sales & Marketing departments internal controls contact. Function ensures running of the business within approved policies and controls.

Job Requirements

• A suitable university degree with a business major.
• A post graduate qualification in Marketing.
• At least 4 years post qualification experience in similar position and/or an analytical environment. Post Graduate Qualification and/or professional qualification in Accounting will be an added advantage