Sales Development Representative
Sales Development Representative
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1 Vacancy
Job Description
Who is BrightLink BrightLink is a consultative industry thoughtleader offering services and technology for the professional credentialing industry. At our core we are passionate about helping people better their lives through demonstration of skills. We build technology that manages professional credentialing programs and delivers cognitive assessments.
Who are we looking for BrightLink seeks a highly motivated Sales Development Representative (SDR) to join our dynamic team. This role is critical in expanding our reach and impact within the professional credentialing landscape. The ideal candidate will embody our core values becoming a vital bridge between potential clients and our solutions. This role will report directly to the Director of Customer Success and be a goal based commissioned position.
In addition we look for candidates who embrace our company core values. These core values reflect who we are and provide both companywide and individual guidance:
- Be remarkable
- Practice humble service
- Nurture enduring partnerships
- Always drive to deliver
- Seek pragmatic perfection
- Create positive personal growth
- Engage in camaraderie
Primary Job Responsibilities:
- Market & Contact Research Outbound Prospecting: Conduct thorough research to identify and segment new prospects within the professional credentialing and cognitive assessment sectors. Maintain updated lead lists in the CRM then perform 50targeted outreaches weekly. Adopt a hunter mentality to proactively seek new opportunities qualify leads and schedule discovery calls or demos.
- Collaboration & Campaign Coordination: Work closely with Marketing to create and execute integrated campaigns that align with sales objectives ensuring consistent messaging across all touchpoints. Provide realtime feedback on campaign performance lead quality and competitive insights to refine strategies as needed.
- CRM Management & Reporting: Track all outreach activities pipeline stages and lead statuses in the CRM. Deliver concise weekly reports on outreach volume conversion rates and key learnings offering transparency to both Sales and Marketing teams.
- Sales Strategy Goals & Feedback Loop: Meet and exceed monthly targets for booked meetings with qualified prospects contributing to overall sales growth. Communicate trends objections and competitor intelligence to help refine scripts targeting tactics and gotomarket approaches. Maintain a steady flow of insights to improve product positioning and enhance the prospecting process overall.
Skills:
- Strategic Prospecting: Ability to strategically identify and segment potential clients coupled with the prowess to tailor outreach strategies that resonate with different audiences.
- Effective Communication: Exceptional communication skills with the ability to articulate BrightLinks value proposition compellingly and succinctly in written and verbal forms.
- Digital Savvy: Proficiency in using digital tools and platforms for lead generation CRM software for lead tracking and social media for engagement. Specifically the ability to use Artificial Intelligence effectively will be a critical skill.
- Persistence and Resilience: Demonstrated persistence in pursuing leads and resilience in the face of challenges maintaining a positive and proactive approach throughout the sales process.
- Analytical Thinking: Strong analytical abilities to assess market trends understand industry challenges and tailor outreach strategies accordingly.
- Team Collaboration: Ability to work effectively in a team environment contributing to collective goals and supporting crossfunctional initiatives.
Experience:
- Sales Experience: 13 years of experience in sales business development or a related field with a proven track record of achieving sales targets and generating leads.
- Industry Knowledge: Experience or familiarity with the professional credentialing cognitive assessments or related industries is highly advantageous.
- Digital Marketing: Exposure to digital marketing techniques and tools understanding the integration of sales and marketing strategies.
- CRM Software: Handson experience with CRM software for managing lead information tracking outreach efforts and analyzing performance metrics.
- Educational Background: Bachelors degree in Business Marketing Communications or a related field preferred.
Compensation and Benefits:
- Base pay Commission (OTE $55000$70000
- Paid Vacation Sick Days & PTO
- Health and Vision Insurance 401(k) with matching
- Quarterly Team / Company Activities
- Flexible Schedules
- Personal or Professional Growth Conference Stipends
- Friday Family Lunches for You Your Spouse and Children
- Paid Recess Everyday!
- Awesome Collaborative and Open Work Environment
Sure we look like a technology company. Sharp people working really hard to do something that changes the world in a meaningful way.
However if you look at our core values youll notice BrightLink specifically focuses on positive personal growth. Whether its our team members clients or clients clients this means our goal is to leave people better than we found them. Youll be surrounded by people with a drive to grow discover and build a better life. If this is something youre interested in we hope youll consider this position and also take a look at our other currently open positions.
Required Experience:
Manager
Employment Type
Full-Time
