Paid Social Marketing Lead
Paid Social Marketing Lead
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Job Description
PERGOLUX is a rapidly growing ecommerce company in the Home & Garden sector that designs manufactures and sells Pergolas. Founded in Norway PERGOLUX is constantly looking for growth opportunities and is already available in more than 14 countries in Europe Australia North America and South America.
If you have a passion for outdoor living products and a desire to work in a dedicated environment with amazing colleagues youve come to the right place!
We make the dream possible. Be part of our dream team!
Tasks
- Develop implement and optimize paid social media strategies across Meta Ads (primary) and TikTok (secondary).
- Fully manage paid social in one key market (e.g. USA or Germany) endtoend including strategy media buying and creative direction.
- You break up silos between the performance marketing managers of our different markets in the paid social domain. You establish a paid social pod with which you ensure knowledge sharing best practice development & initiation of new strategic growth opportunities in the paid social domain across markets
- Lead creative strategy development with the support of a creative strategist and design team.
- Design and implement systems for efficient campaign management reporting and scaling processes
- Stay ahead of industry trends and leverage cuttingedge tools (e.g. Adtribute Klar TripleWhale) for attribution and analytics.
- Collaborate closely with the Head of Performance Marketing and other stakeholders to ensure seamless execution of initiatives.
- Coach performance marketing managers on how to best spend high monthly budgets ($1M per month) effectively and drive strong ROI.
- Balance strategy for both D2C eCommerce and lead generation campaigns with a primary focus on D2C.
Requirements
- 3 years of experience in paid social media marketing with a proven track record managing monthly ad budgets of $300k for a single brand having seen growth rates of 50%
- Strong experience in Meta Ads (primary) and working knowledge of TikTok Ads.
- Experience managing teams and scaling campaigns across multiple markets.
- Analytical mindset with the ability to develop datadriven creative strategies.
- Familiarity with attribution tools like Adtribute Klar and TripleWhale.
- Understanding of high AOV products and long sales cycles is a plus.
- Expertise in creative analytics to refine and optimize ad performance.
- Solid understanding of the paid social landscape and trends.
- Ability to work in a fastpaced environment and manage multiple projects simultaneously.
- Excellent organizational and communication skills.
- Availability to work from our Frankfurt office 4 days a week.
Benefits
- A dynamic international work environment in a rapidly growing company with many growth opportunities
- Central office location
- Hybrid work model (80% onsite 20% remote)
- Ergonomic workstations and modern laptops.
- Employee events (summer party Christmas party afterwork gatherings)
- Access to the Corporate Benefits portal
- Employee discounts on PERGOLUX products
- Motivated and supportive colleagues who help each other
- Strong focus on professional development and skillbuilding
- Free drinks and snacks
- Employee referral program
We look forward to receiving your application and resume!
For more exciting insights into the PERGOLUX culture visit our Linkedin or Instagram page!
Employment Type
Full Time
