Job Description: Marketing Executive / Specialist / Officer / Coordinator
Role:
- Establish & practice positioning identify target audiences and develop marketing plans with specific objectives across different channels and segments.
- Coordinate the execution of marketing programs from start to finish leveraging internal support and driving collaboration.
- Analyze customer insights consumer trends market analysis and marketing best practices to build successful strategies.
- Create maintain and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and gotomarket strategies complete with formal proposals and recommendations on tactics.
- Partner with email performance marketing and web teams to design test and evolve leadnurturing tactics.
- Social media marketing tools market research strategic thinking & digital marketing.
Responsibilities & duties:
- Help develop creative briefs and guide creative direction to meet objectives for all advertising and publicfacing communications including print digital and video assets.
- Conceptualize and execute on multichannel campaigns across the prospect and customer lifecycle ensuring the alignment of communications and messaging in all channels.
- Manage content and updates for customer and internal touch points establish budget guidelines participate in events document business processes and provide sales support.
- Gather customer and market insights to inform outreach strategies increase customer conversions and generate more qualified leads.
- Identify effectiveness and impact of current marketing initiatives with tracking and analysis and optimize accordingly.
- Present ideas and final deliverables to internal and external teams and communicate with senior leaders about marketing programs strategies and budgets.
Required skills:
- Proven success in developing marketing plans and campaigns.
- Excellent written and verbal communication skills.
- Metricsdriven marketing mind with eye for creativity.
- Experience with marketing automation and CRM tools.
- Proficiency with online marketing and social media strategy.
- Proven success in designing interactive applications and networking platforms.
- Established contacts in media.
- Performance marketing.
- Presentation skills.
- SEO techniques.
- Strategic marketing techniques.
- Product knowledge with innovative sales techniques.
- Relationship building
- Client engagement
- Leadership & team management.
- Willingness to travel CBD Belapur & Nerul.
Educational Qualification:
- BE / B.Tech / Diploma in Mechanical or Any Bachelors degree in Marketing Business or related field with MBA desirable.
- Min. 13 years experience in similar Sales & Marketing profiles in Mechanical Engineering field.(Freshers need not apply please.)
- Tools: Microsoft Excel Word PPT Email & written oral communication.
- Age group: 23 35 years
- Gender: Male /Female
- Job location: CBD Belapur &Nerul Navi Mumbai
- Joining: Immediate / 15 days.
- Salary range: As per qualification merit & experience. Salary is not a constraint to the deserving candidates as per their merits.
- Perks & Benefits: PF/ESIC available as per statutory norms.