Job Title: Social Media & Community Manager
Employment Type: FullTime
Working Hours: 95 PM EST MondayFriday (Weekends required during sale/promotional periods)
Location: Remote
Reports To: Marketing Director
Revision Date: January 2025
Job Summary:
We are seeking a Social Media & Community Manager to oversee all frontfacing graphics videos and communication for client paid and organic social media accounts. This role focuses on cultivating an engaged and supportive online community to drive leads sales and engagement. Responsibilities include creating social media graphics videos stories and Reels; scheduling posts; managing proactive community engagement; resharing stories; and handling customer support DMs. Copywriting is not required. Collaboration and timeliness are essential to ensure all client needs are met effectively.
Roles and Responsibilities:
Graphics Media and Reels Creation:
- Design engaging brandaligned graphics for client social media accounts using Canva. (Copy will be provided.)
- Create Reels and videos using clientprovided and prerecorded content.
- Edit videos using industry best practices for transitions templates cuts and subtitles.
- Develop and post storysize graphics for sales promotions and special campaigns.
Community Engagement Growth and Outreach:
- Schedule and manually post content at optimal times to foster community engagement.
- QA every post within 5 minutes of publishing to ensure copy links and hashtags are accurate.
- Respond to and manage comments and direct messages within 24 hours. Escalate unresolved issues to the Project Manager.
- Reshare tagged stories with proper links and tags.
- Strengthen relationships within the client’s social community through proactive engagement.
Team Collaboration and Timeliness:
- Communicate via Slack with the copywriting social media and marketing teams to ensure seamless execution of posts.
- Act as the primary liaison between client feedback and internal teams.
- Attend biweekly social media meetings to align on objectives.
Email Communication and Reporting:
- Compile and analyze monthly analytics for client accounts to assess performance and suggest improvements.
- Support Slack and email communication for team coordination.
- Monitor community growth metrics (e.g. follower acquisition and engagement rates).
- Gather community feedback to refine strategies and address concerns.
Relevant Overflow Tasks:
- Support additional tasks as needed such as:
- ManyChat (social media DM automation)
- Email scheduling (HubSpot)
- Customer segmentation (HubSpot)
- Influencer outreach
Qualifications:
- Proven experience creating social media graphics videos and Reels.
- Expertise in community management and outreach.
- Strong organizational and timemanagement skills.
- Familiarity with social media analytics and reporting tools.
- Excellent written and verbal communication skills.
- Exceptional attention to detail and a proactive problemsolving mindset.
Tools Used:
- Slack Google Suite ClickUp Canva Kapwing/CapCut Later.com Meta Business Suite
- Social platforms: Instagram Facebook LinkedIn Twitter/X YouTube TikTok Pinterest
- HubSpot ManyChat