Director User Acquisition North America
Director User Acquisition North America
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Salary Not Disclosed
1 Vacancy
Job Description
As the Director of User Acquisition for North America at Stillfront youll be the strategic powerhouse behind our gaming portfolios growth. This is a pivotal role that combines deep marketing expertise datadriven decisionmaking and leadership finesse.
YOUR MISSION
- Performance Marketing Mastery
Execute performancefocused user acquisition campaigns across networks like Google Meta TikTok and ApploVin leveraging advanced targeting and optimization techniques
Dive deep into campaign analytics tracking and improving critical KPIs including CTR CVR IPM CPM CPC and CPA/CPI
Drive continuous improvement through rigorous A/B testing of creative assets ad copy and bidding strategies
Optimize SKAdNetwork Mobile Measurement Partner (MMP) and advertising network configurations to maximize campaign efficiency
- Strategic Leadership in North American marketing operations
Collaborate closely with NA leadership and studio heads to develop and align marketing budgets and user acquisition strategies
Build cohesive strategies across multiple game titles and studios working handinhand with product analytics and support teams
Manage relationships with key advertising partners and agencies
Serve as a critical link between North American operations and EMEA/APAC&MENA marketing leadership
- Team Development and Culture
Build lead and develop a highperformance user acquisition team that drives innovation and results currently 3 employees with aim to grow
Mentor and develop talented UA professionals creating a culture of continuous learning and performance
YOUR BACKSTORY
8 of experience leading and running performance marketing strategies
5 years experience in freetoplay games
Proven track record of managing multiplatform marketing campaigns
Strong understanding of the customer development lifecycle from acquisition to retention and reactivation including lifetime value (LTV) measurement and optimization
Good understanding of the online gaming industry its trends player behavior and monetization models
Demonstrated ability to navigate complex organizational dynamics communicating effectively with executives and operational teams
Exceptional strategic thinking with a handson operational approach
Strong leadership capabilities with a talent for building and inspiring teams
WHY YOU WILL LOVE THIS ROLE
Opportunity to shape user acquisition strategies for a leading global gaming company
Work with a fun and motivated team
Fully remote position based in the US or Canada
Competitive compensation range: $150000 $225000 annually
Salary commensurate with experience location and individual capabilities
We believe gaming can be a force for good. And we want to create a gaming universe that is digital affordable equal and sustainable. So we focus on developing games that are all about having a rewarding hobby a great social experience or a strategic challenge.
Serial entrepreneur Jrgen Larsson founded the company in 2010 and since then weve grown rapidly. Our professionals thrive in an organization that embodies the spirit of entrepreneurship. And were proud to connect and empower game teams around the world through our operational platform Stillops.
Our HQ is in Stockholm Sweden but our game development is done by teams and studios all over the world. Our main markets are the US Japan MENA Germany and the UK. Were proud that our company shares are listed on the Nasdaq Stockholm Large Cap.
Employment Type
Remote
Company Industry
Key Skills
- CSS
- InVision
- Balsamiq
- HTML5
- Information Architecture
- Ux
- Usability
- Fireworks
- User Research
- UI
- Axure
- Experience Design
