Position Overview:
We are seeking a passionate and creative Senior Digital Marketing Specialist to join our dynamic marketing team. The ideal candidate will be responsible for planning executing and optimizing our digital marketing efforts across various channels. This role requires a blend of strategic thinking analytical skills and handson implementation to drive brand awareness engagement lead generation.
Key Responsibilities:
- Plan execute and monitor performance for lead generation campaigns.
- Develop and implement nurturing campaigns to optimize lead conversion rates throughout the funnel.
- Enhance company visibility and engagement online via listing pages SEO and various social channels.
- Optimize outreach campaigns across digital platforms such as Google Facebook LinkedIn Email and others.
- Identify target accounts construct ABM databases using audience segmentation and engage them through personalized multichannel approaches.
- Collaborate with marketing agencies to ensure the fulfillment of agreedupon objectives.
- Analyze digital data to generate actionable insights for website optimization SEO and digital campaign enhancements.
- Collaborate closely with the sales team to devise marketing initiatives that enhance lead quality.
- Stay informed on evolving marketing trends including updates to Google algorithms.
- Perform additional tasks as assigned by the line manager.
Qualifications :
- Bachelors degree in marketing business or a related field. Advanced degrees and certifications in digital marketing are a plus.
- 5 years of proven experience leading and executing successful digital marketing campaigns with a strong focus on SEM SEO Email B2B Lead Gen Platforms..
- Strong analytical and critical thinking can handle large amounts of data and do multitask.
- Familiar with CRM tools and digital tools to support for Marketing field (Google Trends Google Keyword planner Web master tool SEO Audit Tools).
- Have experience in planning and organizing digital campaigns for other countries outside of Vietnam.
- Excellent written and verbal communication skills in English with the ability to collaborate and effectively communicate with crossfunctional teams.
- Good experience in both BFSI and software development industry.
- Can do attitude and resultoriented mindset.
Additional Information :
Thinking of joining KMS Solutions Yes you deserve it!
Progressive Career Development
- Rolebased training foundation
- Active role at the global clientside
- Continuous professional certification
- Simple goals achievable success
Attractive compensation
- Up to 15 months salary/year
- Performance review twice a year
- Premium healthcare insurance
- 18 paid leave/year
Engagement workplace
- Flexi mode modern work environment
- Wellbeing centric
Impactful community organization
- Community development activities: 1% Pledge KMS Gives charity every quarter blood donation public seminars career orientation talks
Remote Work :
No
Employment Type :
Fulltime