Media marketing officer
Media marketing officer
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Job Description
Overview
Key Responsibilities
- Develop and implement comprehensive media marketing strategies.
- Analyze market trends and adjust strategies accordingly.
- Create engaging content for various platforms including websites blogs and social media.
- Optimize content for SEO to improve online visibility.
- Manage social media accounts and interact with followers.
- Conduct market research to understand consumer needs and preferences.
- Collaborate with design teams to create visually appealing marketing materials.
- Monitor and report on the performance of marketing campaigns.
- Organize and participate in promotional events and campaigns.
- Develop relationships with media outlets and partners.
- Oversee budgets for marketing projects.
- Track industry trends and emerging technologies.
- Ensure consistent brand messaging across all channels.
- Conduct competitor analysis to identify opportunities.
- Present marketing plans and strategies to senior management.
Required Qualifications
- Bachelors degree in Marketing Communications or related field.
- 24 years of experience in media marketing or similar roles.
- Proficiency in digital marketing tools and software.
- Strong understanding of SEO principles and techniques.
- Experience with social media platforms and management tools.
- Proven track record of successful marketing campaigns.
- Excellent verbal and written communication skills.
- Strong analytical skills to assess campaign performance.
- Ability to work collaboratively in a team environment.
- Creative mindset with attention to detail.
- Ability to manage multiple projects simultaneously.
- Strong organizational and time management skills.
- Familiarity with graphic design software is a plus.
- Understanding of consumer behavior and market dynamics.
- Willingness to stay updated with industry trends.
- Professional certifications in marketing are an advantage.
project management,creative mindset,social media,digital marketing tools,content creation,seo principles,media marketing strategies,communication skills,brand development,market research,social media management,analytical skills,familiarity with graphic design software,organizational skills,digital marketing
Employment Type
Full Time
Company Industry
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