Marketing Head for a FB company in Bangalore
Marketing Head for a FB company in Bangalore
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Job Description
Job Title: Marketing Head F&B Industry
Location: Bangalore India
We are seeking a dynamic and experienced Marketing Head to lead the marketing strategy for a growing Food & Beverage (F&B) company in Bangalore. The ideal candidate will be responsible for developing and executing comprehensive marketing plans to drive brand awareness customer engagement and business growth. This role requires a deep understanding of the F&B industry consumer behavior digital marketing and brand strategy.
Key Responsibilities:- Develop and implement endtoend marketing strategies to enhance brand visibility and business growth.
- Lead brand positioning communication and storytelling across digital and offline channels.
- Drive consumer engagement through targeted campaigns loyalty programs and innovative activations.
- Oversee digital marketing social media influencer collaborations and content marketing.
- Plan and execute ATL & BTL marketing initiatives including advertising PR and events.
- Conduct market research and competitor analysis to identify trends and growth opportunities.
- Collaborate with the sales and operations teams to optimize promotions and pricing strategies.
- Manage the marketing budget ensuring costeffective allocation of resources.
- Build and lead a highperforming marketing team fostering creativity and strategic thinking.
- 10 years of experience in marketing preferably in the F&B hospitality or consumer goods industry.
- Proven track record in brand building digital marketing and customer engagement.
- Strong knowledge of social media performance marketing and influencer marketing.
- Experience in handling ATL & BTL marketing campaigns.
- Excellent analytical communication and leadership skills.
- Ability to work in a fastpaced and competitive market environment.
This is an exciting opportunity for a passionate marketing leader to drive innovation and establish a strong brand presence in the F&B industry.
#F&Bindustry #food&beverage #marketing
Employment Type
Full Time
