Digital Marketing Executive
Digital Marketing Executive
Posted on :
20-12-2024
Employer Active
1 Vacancy
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Job Description
Job Responsibilities:
B2B Digital Marketing Campaigns
- Develop implement and manage Google Ads and LinkedIn Ads campaigns to generate leads and drive business growth for B2B clients.
- Continuously optimize paid advertising campaigns to improve ROI lead generation and conversion rates.
SEO Strategy
- Lead SEO initiatives with a focus on both onpage and offpage strategies to boost website rankings and drive organic traffic.
- Conduct SEO audits and create actionable plans to enhance the visibility of B2B websites in search engine results.
Campaign Performance & Analytics
- Monitor and analyze digital marketing campaign performance using tools like Google Analytics to track key performance indicators (KPIs) such as leads conversions and clickthrough rates (CTR).
- Provide regular reports on campaign performance offering insights and recommendations for optimization.
Stay Updated with Industry Trends
- Stay informed about the latest trends in B2B digital marketing SEO PPC and SEM.
- Apply innovative strategies to achieve better marketing outcomes.
Collaboration with Teams
- Work closely with sales design and other internal teams to align digital marketing strategies with broader business objectives and client goals.
Required Skills and Qualifications:
- 23 years of experience in digital marketing with a strong focus on B2B clients.
- Indepth knowledge of SEO SEM PPC and other digital marketing strategies.
- Proven expertise in managing Google Ads LinkedIn Ads and similar digital marketing platforms.
- Proficiency with SEO tools like Ahrefs SEMrush Moz Google Search Console and Ubersuggest for audits keyword research and performance tracking.
- Experience with analytics and reporting tools such as Google Analytics Google Data Studio HubSpot and Google Tag Manager.
- Excellent written and verbal communication skills for effective engagement with clients and internal teams.
- Strong problemsolving skills and creative thinking for developing innovative marketing strategies.
digital marketing,analytics and reporting tools (google analytics, google data studio, hubspot, google tag manager),google ads,seo,ppc,b2b digital marketing,linkedin ads,sem,campaigns,b2b,seo tools (ahrefs, semrush, moz, google search console, ubersuggest)
Employment Type
Full Time
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