Job Title: Digital Marketing Manager
Job Specification
Qualification:
PostGraduation in Marketing 5 to 7 years of experience in digital marketing tools including Google Analytics AdWords Facebook Ads and email marketing software.
Age: 25 to 30 years
Special Attributes:
Fair understanding of content creation including writing photography and videography.
Strong analytical and problemsolving skills.
Ability to work independently and as part of a team.Excellent communication and project management skills.
Job Summary
To develop and implement the digital marketing strategy manage the online presence create engaging content and drive sales through various digital channels.
Duties and Responsibilities
Develop and Implement Digital Marketing Strategy:
Create and execute a comprehensive digital marketing strategy that aligns with business goals and objectives.
Manage Online Presence:
Understand how SEO works. Oversee the development and maintenance of the website social media accounts and other online platforms.
Content Creation:
Develop highquality engaging content (written visual and video) showcasing luxury products and resonating with the target audience.
Email Marketing:
Create and send targeted email campaigns to subscribers promoting products events and news.
Social Media Marketing:
Develop and implement a social media strategy to drive engagement increase brand awareness and generate sales.
Influencer Marketing:
Identify and collaborate with influencers in the luxury food and beverage industry to promote products.
Paid Advertising:
Manage and optimize paid advertising campaigns across digital channels including Google Ads Facebook Ads and Instagram Ads.
Analytics and Reporting:
Track and analyze digital marketing performance providing regular reports and insights to stakeholders.
Budget Management:
Manage and optimize the digital marketing budget to ensure maximum ROI.
Stay UptoDate:
Keep up with the latest digital marketing trends tools and technologies applying this knowledge to continuously improve efforts.
Directly Supervises / Controls: Digital Marketing Executive
Coordinates With: Marketing Team
Assigned Area of Work: All areas in the premises
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Current CTC
Expected CTC
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