drjobs Social Media Manager

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1 Vacancy
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Job Location drjobs

Kolkata - India

Monthly Salary drjobs

30000 - 40000

Vacancy

1 Vacancy

Job Description

Design and oversee all aspects of social media initiatives including collaborating
with graphic designers to create creatives and produce post copies.
Post all articles/creatives/videos across all social media handles and YouTube
channels.
Plan and execute promotional boosts across social media handles.
Identify the latest industry trends and help create new IPs.
Create SEO and SEM strategies to increase engagement and grow the brand's
online presence organically and through paid campaigns.
Analyze and generate accurate reports on marketing campaign performance in
terms of KPIs.
Compile weekly and monthly social media analytics reports including reach
impressions engagement and views (for videos).
Evaluate important metrics that affect website traffic service quotas and target
audience.
Work with team members to brainstorm new and innovative growth strategies.
Oversee and manage all corporate campaigns such as contests giveaways and
other digital projects.
Take active steps to enhance the traction and visibility of all existing social media
accounts on Facebook Instagram Twitter YouTube LinkedIn etc.

Requirements

Design and oversee all aspects of social media initiatives including collaborating
with graphic designers to create creatives and produce post copies.
Post all articles/creatives/videos across all social media handles and YouTube
channels.
Plan and execute promotional boosts across social media handles.
Identify the latest industry trends and help create new IPs.
Create SEO and SEM strategies to increase engagement and grow the brand's
online presence organically and through paid campaigns.
Analyze and generate accurate reports on marketing campaign performance in
terms of KPIs.
Compile weekly and monthly social media analytics reports including reach
impressions engagement and views (for videos).
Evaluate important metrics that affect website traffic service quotas and target
audience.
Work with team members to brainstorm new and innovative growth strategies.
Oversee and manage all corporate campaigns such as contests giveaways and
other digital projects.
Take active steps to enhance the traction and visibility of all existing social media
accounts on Facebook Instagram Twitter YouTube LinkedIn etc.
Desired Experience:
Total work experience of 3 years as a social media expert campaign manager
or similar role.
Experience
working collaboratively with multiple teams and Subject Matter Experts (SMEs).
Excellent verbal and written communication skills and good interpersonal skills to
build relationships.

Experienced in market research data sing and indepth knowledge of key
areas like keyword research topic research competitor analysis and niche
research.
Adept at extracting and analyzing analytical data.
Additional Requirements:
Handson experience with Content Management Systems (e.g. WordPress)
Experience in social media copywriting blog marketing and SEO best practices.
Software Knowledge: WordPress: Elementor Yoast SEO etc. Engagement &
Analytics: Google Analytics Google Search Console Google Ads etc.

Benefits

Salary 30K 40K per month depending on the candidature.

Design and oversee all aspects of social media initiatives, including collaborating with graphic designers to create creatives and produce post copies. Post all articles/creatives/videos across all social media handles and YouTube channels. Plan and execute promotional boosts across social media handles. Identify the latest industry trends and help create new IPs. Create SEO and SEM strategies to increase engagement and grow the brand's online presence organically and through paid campaigns. Analyze and generate accurate reports on marketing campaign performance in terms of KPIs. Compile weekly and monthly social media analytics reports, including reach, impressions, engagement, and views (for videos). Evaluate important metrics that affect website traffic, service quotas, and target audience. Work with team members to brainstorm new and innovative growth strategies. Oversee and manage all corporate campaigns, such as contests, giveaways, and other digital projects. Take active steps to enhance the traction and visibility of all existing social media accounts on Facebook, Instagram, Twitter, YouTube, LinkedIn, etc. Desired Experience: Total work experience of 3+ years as a social media expert, campaign manager, or similar role. Experience working collaboratively with multiple teams and Subject Matter Experts (SMEs). Excellent verbal and written communication skills and good interpersonal skills to build relationships. Experienced in market research, data sing, and in-depth knowledge of key areas like keyword research, topic research, competitor analysis, and niche research. Adept at extracting and analyzing analytical data. Additional Requirements: Hands-on experience with Content Management Systems (e.g., WordPress) Experience in social media copywriting, blog marketing, and SEO best practices. Software Knowledge: WordPress: Elementor, Yoast SEO, etc., Engagement & Analytics: Google Analytics, Google Search Console, Google Ads, etc.

Employment Type

Full Time

Company Industry

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