BRANCH MANAGER - ELDORET
BRANCH MANAGER - ELDORET
Posted on :
11-12-2024
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1 Vacancy
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Job Description
JOB TITLE: BRANCH MANAGER ELDORET
DEPARTMENT: RETAIL
INDUSTRY: BANKING
REPORTING RELATIONSHIPS
Reports to: Head of Retail
Supervises: All Branch Staff
JOB PURPOSE
To ensure that Branch targets on creation of quality risk assets deposit mobilization are met and surpassed through effective relationship management and supervision of team leads responsible for customer accounts.
Responsible for developing growing and managing customer relationships and for increasing the Bank s revenue through marketing of the banks products and services to identified Branch Customers while ensuring maximum profitability.
DUTIES & RESPONSIBILITIES
Develop and drive implementation of annual marketing plans and strategies for designated product ranges to enable achievement of targeted growth objectives for the Branch;
Achieve profitability targets through revenue maximization and prudent cost management;
Grow and monitor branch s liability and asset portfolios to achieve business targets;
Grow the customer base ensure retention of existing customers through high level of customer satisfaction and cross selling;
Overall management of the branch through efficient utilization of resources;
Delivery of excellent customer service through maintenance of high service standards;
Contribute to the effective launching of new products to ensure favourable market response and optimum buildup of revenue
Evaluate market research and competitor analyses in order to formulate marketing plans and strategies to counter the same.
Monitor and assign targets to Relationship Managers/Officers to ensure effective focus on target achievement
Maintain and acquire customer relationships to improve deposit liability growth and mix.
Providing strategic direction and operational support to employees to enable them effectively execute their daytoday tasks to meet corporate targets and delivery of objectives
Effectively communicating to employees the corporate policies objectives and targets of the bank
Ensure compliance to Enterprise Wide Risk Management Framework
Motivating coaching and developing a highperformance team to meet set deliverables
Provide continuous leadership supervision training and development of department staff ensuring an effective and motivated team.
Liaise with the HR department in conducting performance appraisals and ensure competency and training gaps are addressed
KEY PERFORMANCE INDICATORS
To deliver on all Branch financial targets and other KPIs as set out in your Scorecard/ performance contract
Profitability
Market Share Growth
Return on Investment/Liquidity/Break even
Product/Service Quality
Customer Engagement
Effective and efficient service; Turnaround times
Employee Engagement and retention
Non funded Income (NFI) and Funded Income (FI)
Cost to Income Ratio
New Product Development
Regulatory and Statutory Compliance
Requirements
JOB REQUIREMENTS
Education
1. Minimum of Bachelor s Degree (with an MBA MSC or its equivalent) and/or Professional Qualification in Banking related disciplines
2. Proficiency in Microsoft Office Suite
3. Professional qualification in Customer Relationship Management and Sales & Marketing
Experience
1. At least 5 years experience in general banking and 3 of which should have been handling Branch Management
2. Must have experience in Sales Personal/Business/or Retail Banking.
3. Experience in Credit Analysis and administration.
4. Experience in Bank operations covering Cash Management Clearing Accounts and Administration.
KEY COMPETENCY REQUIREMENTS
Knowledge
A thorough knowledge of Corporate Banking products and services and extensive Banking Industry knowledge.
Must have sound knowledge of the dynamics of a bank s core operating systems processes and procedures
Knowledge of the operational risk issues and policies as well as CBK clearing rules and procedures
A good understanding of risk credit policies and procedures
Skill/Competencies
Dynamic analytical and selfdriven individual with the ability to work under pressure maintaining a professional and helpful attitude at all times
Excellent networking and selling skills
Superior Relationship Management skills with excellent communication and interpersonal skills
A passion for performance team play and achievement in a competitive and dynamic environment
Hardworking strategically minded individual with excellent leadership organizational and planning skills
Commercial awareness and customer focus
Strong leadership skills with demonstrated competences in championing high performance management
Excellent planning organization problem solving and analytical skills
Employment Type
Full Time
Key Skills
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