Marketing Executive - Al-Futtaim
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Job Description
Job Requisition ID: 164745
Established in the 1930s as a trading business AlFuttaim Group today is one of the most diversified and progressive privately held regional businesses headquartered in Dubai United Arab Emirates. Structured into five operating divisions; automotive financial services real estate retail and healthcare; employing more than 35000 employees across more than 20 countries in the Middle East Asia and Africa AlFuttaim Group partners with over 200 of the worlds most admired and innovative brands. AlFuttaim Groups entrepreneurship and relentless customer focus enables the organization to continue to grow and expand; responding to the changing needs of our customers within the societies in which we operate.
By upholding our values of respect excellence collaboration and integrity; AlFuttaim Group continues to enrich the lives and aspirations of our customers each and every day
Overview of the role:
The MarComs & Activation assistant has a key support function to both the Senior MarComs Manager and Brand experience Manager. The role will be core to assisting and coordinating key projects as well as defined roles including events web updates as well as agency coordination and budget tracking. Youll play a pivotal role in driving brand awareness engagement and customer acquisition through strategic marketing initiatives and activation campaigns. Working closely with both the Senior MarComs Manager Brand Experience Manager and crossfunctional teams youll assist in the planning execution and analysis of marketing programs aimed at maximizing brand visibility and consumer interaction.
What you will do:
Marketing Administration
- Adaptation rollout/ coordinating campaign collaterals post the master visual approval in conjunction with the Marketing and Manager across the relevant brands.
- Plan & execute events / displays promoting the product & Brand relevant to target customers including but not limited to agency coordination event setup requirements RSVP management with CRM manpower arrangements. Plan and procure POS material in line with product / brand strategy and facility requirements.
Campaign Planning execution and performance tracking
In coordination with the Senior MarComs Manager and (COE) team:
- Collaborate with the Activation Manager to develop comprehensive marketing plans aligned with brand objectives and target audience insights.
- Assist in the execution of multichannel marketing campaigns including but not limited to digital advertising social media email marketing events and partnerships. Coordinate with creative teams to ensure marketing assets are developed in line with brand guidelines and campaign objectives.
General Support & Brand Management
- Support the Marketing manager with projects budgeting and planning as and when required.
- Coordinate marketing communications activity.
- Ensure inventory management of all marketing items.
- Coordinating agency requirements including quotations and invoicing and RFP/PO initiating to procurement team. Monitor market trends competitor activities and consumer behaviour to identify opportunities and challenges for the brand
Reporting
- Tracking and updating budget file of all monthly expenses by brand to budget.
- Quarterly/ Monthly/ weekly campaign performance tracking
Required Skills to be successful:
- Help plan and prepare applicationspecific content for publication and sharing across various media channels including social media email guides brochures newsletters and merchandise.
- Managing Department expenses including the creation of POs following up with vendors and making payments to them.
- Assist with copywriting artwork and web workflow for planned print and digital marketing campaigns.
- Coordinate with agencies (creative public relations and social media).
About the Team:
You will be reporting to Marketing Communications Manager
What equips you for the role:
- Minimum Qualifications and Knowledge: Graduate in any discipline preferable Marketing (Diploma in Marketing).
- Minimum Experience: 2 years in marketing preferably automotive or agency. Arabic mandatory.
- General Skills: Analytical precision planning organizing and communication.
About AlFuttaim Automotive
A major division of the UAEbased AlFuttaim Group of companies AlFuttaim Automotive is an industry leader with presence in 10 countries across the Middle East Asia and Africa.
Our core business activities at AlFuttaim Automotive include distribution manufacturing leasing and aftersales and we are firmly established as the regional representative of some of the worlds most iconic automotive brands: Toyota Lexus Honda Jeep Chrysler Dodge Volvo and RAM.
We are driven by a customercentric approach constantly pushing the boundaries on innovation quality standards and valueadded service across our vast universe of customers right from motoring enthusiasts to fleet operators to contractors. Our mission is to become the leader in custommade mobility solutions by delivering nothing less than worldclass omnichannel experiences.
We channel our local expertise and global trust to deliver one of the most comprehensive portfolios of mobility products and solutions from passenger cars to SUVs electric vehicles to highperformance motorbikes commercial vehicles to industrial & construction equipment.
What keeps the company moving forward is a 9000member strong team with inspiring possibilities for growth throughout the career path. This is AlFuttaim Automotive and we empower talent to move forward.
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Employment Type
Full Time
