drjobs Lead Generation Specialist

Lead Generation Specialist

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Job Location drjobs

Chennai - India

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Job Description

Experience: 6 to 8Years


Location : Chennai


Responsibilities:


  • Perform indepth research to identify and prioritize potential customer segments based on business goals and market trends.
  • Develop and refine Ideal Customer Profiles (ICP) to guide outreach strategies.
  • Plan implement and optimize multichannel campaigns (email social media digital ads) to generate highquality leads.
  • Nurture and engage leads until they meet specific criteria to be handed over to the sales team.
  • Ensure clean organized lead data for smooth handoff to sales and followup actions.
  • Work closely with sales and marketing to align on lead quality messaging and goals for better conversion outcomes.
  • Ensure content aligns with target audience needs and supports lead nurturing.
  • Track and report on key lead generation metrics such as conversion rates cost per lead and campaign ROI.

Remote Work :

No

Employment Type

Full Time

Company Industry

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