Web Analyst - Focus on User Behavior Analysis
Web Analyst - Focus on User Behavior Analysis
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1-3years
Not Disclosed
Salary Not Disclosed
1 Vacancy
Job Description
This role is Hybrid but remote friendly initially you will need to spend more time meeting your colleagues but later the role is largely remote.
Role Overview
As a Web Analyst you ll dive into user behaviour analysis identifying trends and areas for website improvement to help boost engagement and conversion rates. Collaborating with product and technical teams you ll support the optimization of user journeys through datadriven insights creating dashboards and conducting A/B tests. With a focus on maintaining data quality and respecting privacy you ll play a key role in supporting technical implementations to enhance the platforms analytics capabilities.
Key Responsibilities
- User Behavior Analysis: Analyze user interactions to identify trends pain points and optimization opportunities for an enhanced website experience.
- Data Visualization & Reporting: Create and manage dashboards to track essential KPIs providing actionable insights for stakeholders to make informed decisions.
- A/B Testing Support: Assist with A/B testing initiatives helping to develop hypotheses monitor tests and analyze results to refine user journeys.
- Crossfunctional collaboration: Work closely with product managers developers and other stakeholders to support datainformed improvements that align with business goals.
- Data Quality Assurance: Ensure accuracy in data collection and maintain compliance with privacy standards throughout the analytics process.
- Technical Tool Support: Contribute to the setup and optimization of analytics tools such as Google Analytics (GA4) and Tag Manager to support reliable data flow.
Requirements
- Experience: 13 years in web analytics or product performance analysis ideally within an ecommerce or a digitalfocused environment.
- Technical Skills: Proficiency in Google Analytics (GA4) familiarity with SQL and experience with BI tools; a keen interest in data visualization and dashboard creation is a plus.
- Analytical & DetailOriented: Comfortable with data analysis and eager to transform insights into tangible recommendations for website improvements.
- TeamOriented & Communicative: Collaborative mindset able to work effectively with crossfunctional teams to support project goals.
- UserCentric Approach: Dedicated to improving the digital experience through a focus on user needs and optimization of key performance metrics.
Employment Type
Full Time
