Digital Acquisition Manager to a growing iGaming company
Digital Acquisition Manager to a growing iGaming company
Posted on :
23-10-2024
Employer Active
1 Vacancy
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Job Description
Our client is looking for an experienced Digital Acquisition Manager to join their growing team!
Tasks
- Develop and execute comprehensive digital acquisition strategies primarily focusing on SEO PPC SMM and Programmatic Advertising. This includes understanding target audiences and utilizing appropriate channels effectively;
- Implement and manage SEO strategies to improve organic search rankings and drive traffic to the website. Conduct keyword research optimize website content and monitor SEO performance;
- Manage endtoend customer acquisition campaigns across various digital marketing channels. This involves meticulous planning execution and optimization to drive desired outcomes;
- Encourage exploration and experimentation with new digital marketing channels and methods. Commit to continuous improvement and adaptability in the digital landscape;
- Continuously monitor campaign performance metrics and adjust strategies to achieve KPIs and maximize ROI;
- Collaborate with content creators to ensure consistent brand messaging and adherence to brand guidelines across different digital channels to enhance brand coherence; and
- Efficiently manage digital marketing budgets forecast expenditures and track ROI to ensure optimal resource allocation.
Requirements
- A minimum of 3 years of experience in digital marketing specifically in SEO PPC SMM and Programmatic Advertising within the iGaming industry;
- Demonstrated proficiency in planning executing and managing digital marketing campaigns across various channels;
- The ability to analyze campaign performance data and derive actionable insights for informed decisionmaking and campaign optimization;
- Effective communication skills to convey complex ideas and strategies to internal teams and stakeholders facilitating collaboration and alignment;
- Strong organizational skills essential for managing multiple projects simultaneously and meeting tight deadlines in a fastpaced environment;
- Familiarity with digital marketing tools and platforms such as Google Analytics Google Ads Facebook Ads Manager and programmatic advertising platforms; and
- A willingness to adapt to changes in technology industry trends and market dynamics
Benefits
- Competitive salary synonmous with experience;
- Hybrid working with offices based in Malta
- Performance and bonus structure dependent on achievement of set targets and personal performance;
- Private Health insurance;
- Wellness benefit of Eur1000 annually prorated;
- Discounts from various establishments in Malta
Employment Type
Full Time
Key Skills
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