Google Ads Specialist
Google Ads Specialist
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1-3years
Not Disclosed
Salary Not Disclosed
1 Vacancy
Job Description
This is a remote position.
We are seeking a detailoriented and data driven Google Ads Specialist to join our digital marketing team. This role is crucial for planning implementing and optimising our Google Ads campaigns to improve account efficiency across the Google Ads platform. The ideal candidate will have a robust understanding of payperclick (PPC) management a track record of improving ROI through effective ad campaigns and the ability to analyse performance data to make informed marketing decisions.
As a Google Ads Specialist you will manage campaigns from concept to execution including keyword research ad creation bidding strategies and performance analysis.
You will work closely with other members of the marketing team to ensure that the advertising strategies align with overall business goals and complement other marketing initiatives. This role requires someone who is analytical creative and proactive in staying uptodate with digital advertising trends and tools.
Responsibilities
Campaign Management
Develop execute and optimise cuttingedge Google Ads campaigns to meet or exceed objectives in traffic customer acquisition and revenue.
Manage daily account responsibilities associated with Google Ads including keyword research bid management ad copywriting and performance monitoring.
Have an understanding of GTM GA4 and conversion tracking setup.
Performance Analysis
Track and analyse analytics reports to gain insight into traffic demographics and effectiveness; utilise this information to refine campaign strategies.
Generate weekly and monthly reporting for all major metrics goals tracking revenue tracking and other paid search initiatives.
Collaboration and Strategy
Work collaboratively with the marketing team to integrate PPC campaigns with overall marketing strategies.
Provide recommendations and execute strategies for keyword opportunities campaign structuring targeting and other facets of paid search in accordance with client goals.
Optimisation and Innovation
Continuously test and optimise new keywords ad text bid strategies and additional elements across multiple campaigns to maximise results.
Stay current with new PPC trends and techniques; apply these findings to improve campaign performance and provide new perspectives on client strategies.
Requirements
Minimum 2 years recent experience as a Google Ads Specialist or PPC Manager.
Strong understanding of Google Ads Google Analytics and PPC practices.
Excellent grasp of data analysis and metrics interpretation.
Excellent proficiency in English.
Desirable
Google Ads certification.
Experience in additional PPC platforms such as Bing Ads or social media advertising platforms.
Education
A bachelor s degree in Marketing Digital Media or a related field is preferred.
Benefits
Paid Leave
13th Month Pay
SSS
Philhealth
PagIbig
BIR
Minimum 2 years recent experience as a Google Ads Specialist or PPC Manager. Strong understanding of Google Ads, Google Analytics, and PPC practices. Excellent grasp of data analysis and metrics interpretation. Excellent proficiency in English. Desirable Google Ads certification. Experience in additional PPC platforms, such as Bing Ads or social media advertising platforms. Education A bachelor s degree in Marketing, Digital Media, or a related field is preferred. Note: The client utilizes an employee tracking system for monitoring and management.
Employment Type
Full Time
