Marketing Manager
Marketing Manager
Posted on :
16-09-2024
Employer Active
1 Vacancy
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Job Description
Job Summary
To develop establish and maintain marketing strategies to meet organizational objectives. Effective management of the marketing advertising and promotional activities of the organization.
- Minimum Qualification : Degree
- Experience Level : Mid level
- Experience Length : 4 years
Job Description/Requirements
Responsibilities:
- Manage and coordinate all marketing advertising and promotional staff and activities
- Conduct market research to determine market requirements for existing and future products
- Analysis of customer research current market conditions and competitor information
- Develop and implement marketing plans and projects for new and existing products
- Expand and develop marketing platforms including social media platforms
- Manage the productivity of the marketing plans and projects
- Monitor review and report on all marketing activity and results
- Determine and manage the marketing budget
- Deliver marketing activity within agreed budget
- Report on return on investment and key performance metrics
- Develop pricing strategy
- Create marketing presentations
- Liaise with media and advertising
- Collaborate with the sales function
- Monitor industry best practices
Requirements
Key Requirements
Education and Experience
- Business or marketingrelated degree or equivalent professional qualification
- Experience in all aspects of developing and managing marketing strategies
- Technical marketing skills
- Proven experience in customer and market research
- Relevant product and industry knowledge
- Digital marketing skills
- Experience with relevant software applications
Key Competencies:
- Excellent written and verbal communication skills
- Collaborative skills
- Formal presentation skills
- Organization and planning
- Strategic and critical thinking skills
- Data analysis and management
- Problem analysis and problemsolving
- Team leadership
- Persuasiveness
- Adaptability
- Creativity
- Judgment and decisionmaking
What are the top 5 skills you need to be a successful marketing manager today
Hiring managers have identified these 5 skills as being core to successful job performance as a marketing manager.
- Collaborative and communication skills able to engage effectively with all stake holders enable crossfunctional collaboration and successfully manage diverse teams
- Technological and digital marketing skills contemporary knowledge of digital tools platforms and channels and a good understanding of technology management
- Critical thinking skills able to understand situations and problems identify cause and effect relationships and develop effective strategies
- Analytical skills agility with analytical tools and the ability to process analyze and utilize large quantities of data efficiently
- Creativity and innovation able to develop new concepts and devise unique marketing campaigns
Salary Range: Attractive
Employment Type: Full Time
Location: Accra
Requirements: Education: Bachelors degree in Business Administration, Marketing, or a related field. Minimum 5 years of experience in business development or sales in a related industry, especially in B2B Proven track record of consistently meeting or exceeding sales targets. Skills: Excellent communication, negotiation, and presentation skills. Strong understanding of the industry and its trends. Proficient in CRM software (e.g. Zoho CRM) and Google Suite. Ability to work independently and as part of a team Understanding of HR recruitment functions. Working Conditions: Work Environment: Fast-paced office environment with frequent phone calls and meetings. Travel: Occasional travel required for industry events and conferences. Benefits: Comprehensive health insurance package Paid time off (vacation, sick leave) Professional development opportunities Performance-based bonuses Performance Metrics: Meet or exceed monthly sales targets. Generate new business leads through targeted sales efforts. Build strong relationships with key decision-makers at existing clients. Successfully close deals with new clients. Maintain a high level of customer satisfaction. Evaluation Criteria: Sales performance metrics (e.g., revenue growth, lead generation). Business development efforts (e.g., new client acquisition). Customer satisfaction ratings. Team collaboration and support. Professional development activities. If you are a motivated and results-driven individual with a passion for business development and sales in a fast-paced environment, we encourage you to apply for this exciting opportunity! Salary Range: Attractive Employment Type: Full Time Location: Dzorwulu Accra
Employment Type
Full Time
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