Senior Account Manager
Senior Account Manager
Posted on :
18-10-2024
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1 Vacancy
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Job Description
Senior Accounts Manager (Business Development Manager)
As the Senior Accounts Manager you will manage client portfolios ensuring that campaigns are successful onbudget and align with client goals. You will be instrumental in driving client acquisition revenue growth and business development. In this role you ll work closely with crossfunctional teams to create and execute integrated marketing strategies while mentoring and leading a team of account executives.
- Minimum Qualification : Degree
- Experience Level : Senior level
- Experience Length : 5 years
Key Responsibilities:
Client Management
- Act as the primary point of contact for major clients ensuring open communication and fostering longterm relationships.
- Understand clients business needs challenges and objectives and develop strategic marketing solutions to meet those goals.
- Deliver regular performance reports and actionable insights to clients for continuous optimization.
Strategy & Campaign Oversight:
- Lead the development of multichannel marketing strategies integrating SEO SEM paid media social media content marketing and creative direction.
- Coordinate with internal teams (media creative performance content analytics) to ensure campaigns meet client expectations and are delivered on time.
- Track analyze and optimize campaign KPIs to ensure maximum performance and ROI for clients.
Pipeline Development & Management
- Client Acquisition: Develop and implement strategies to generate and acquire new clients building a strong sales pipeline through networking referrals and digital outreach.
- Revenue Growth: Align sales and marketing efforts to target highvalue clients and market segments driving revenue for the agency.
- Proposal & Contract Management: Create compelling proposals and contracts that cater to client objectives while maximizing revenue potential.
- Establish strong relationships with prospective clients through meetings presentations and followup communications.
Team Leadership & Mentorship:
- Lead and mentor account executives and junior team members fostering a collaborative environment focused on professional development.
- Provide guidance on innovative marketing strategies problemsolving and client campaign improvements.
- Cultivate a culture of continuous learning ensuring the team stays uptodate with the latest marketing trends and best practices.
New Business Development
- Identify opportunities to upsell or crosssell additional services to existing clients driving incremental revenue.
- Collaborate with the business development team to support pitches for new clients providing insights and strategic input based on client experiences.
Requirements
Qualifications:
- Experience: 5 years in account management preferably within a fullservice or digital marketing agency with a proven record of managing highvalue clients and delivering successful campaigns.
- Marketing Expertise: Strong knowledge of digital marketing channels (SEO SEM PPC social media) and traditional marketing practices.
- Communication Skills: Exceptional written and verbal communication abilities with a knack for presenting complex information in a straightforward engaging manner.
- Leadership: Demonstrated experience in managing and mentoring teams with strong organizational and project management skills.
- Problemsolving: Ability to understand client challenges and develop innovative solutions that drive results.
- Education: Bachelor s degree in marketing business communications or a related field. A master s degree or professional marketing certifications are advantageous.
Why Join us:
- Join a vibrant fullservice marketing agency at the forefront of innovative marketing solutions.
- Opportunity to work on diverse projects and make a direct impact on client success.
- A collaborative work environment with ample room for career growth and personal development.
Location: Accra
Salary Range: Attractive
Employment Type: Full Time.
Qualifications: Experience: 5+ years in account management, preferably within a full-service or digital marketing agency, with a proven record of managing high-value clients and delivering successful campaigns. Marketing Expertise: Strong knowledge of digital marketing channels (SEO, SEM, PPC, social media) and traditional marketing practices. Communication Skills: Exceptional written and verbal communication abilities, with a knack for presenting complex information in a straightforward, engaging manner. Leadership: Demonstrated experience in managing and mentoring teams, with strong organizational and project management skills. Problem-solving: Ability to understand client challenges and develop innovative solutions that drive results. Education: Bachelor s degree in marketing, business, communications, or a related field. A master s degree or professional marketing certifications are advantageous. Why Join us: Join a vibrant, full-service marketing agency at the forefront of innovative marketing solutions. Opportunity to work on diverse projects and make a direct impact on client success. A collaborative work environment with ample room for career growth and personal development. Location: Accra Salary Range: Attractive Employment Type: Full Time.
Employment Type
Full Time
Key Skills
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