Digital Marketing Manager

Job Title: Digital Marketing Head

Location: Remote Work from Home; Office: Dubai UAE

Industry: Healthcare Consulting

About Us: We are a leading consultancy firm in Dubai specializing in healthcare consulting services. We provide strategic guidance operational support and innovative solutions to healthcare providers and organizations across the region.

Job Description:

We are seeking a dynamic and experienced Digital Marketing Head to lead our digital marketing initiatives and strategies. As a key member of our team you will be responsible for driving online engagement enhancing brand visibility and generating leads through various digital channels.

Key Responsibilities:

• Develop and implement comprehensive digital marketing strategies to drive online traffic to the company website and social media platforms.
  
• Manage and optimize PPC campaigns (Google Ads LinkedIn Ads etc.) to increase ROI and lead generation.
  
• Oversee the creation and execution of SEO strategies to improve organic search rankings and drive quality traffic.
  
• Lead the development and management of content marketing initiatives including blogs videos whitepapers webinars etc. to support overall digital marketing objectives.
  
• Utilize analytics tools to monitor and evaluate the performance of digital marketing campaigns and adjust strategies as needed.
  
• Collaborate with the marketing team to create compelling email marketing campaigns that nurture leads and engage existing clients.
  
• Stay updated with the latest trends and best practices in digital marketing and healthcare industry regulations to ensure compliance and competitive advantage.
  
• Manage a team of digital marketing professionals providing guidance mentorship and professional development opportunities.
  

Qualifications:

• Bachelor s degree in Marketing Digital Technologies Communications or a related field. Master s degree preferred.
  
• Proven experience (8 years) in digital marketing roles preferably within the healthcare industry or a related field.
  
• Solid understanding of digital marketing strategies and channels including SEO PPC social media email marketing and content marketing.
  
• Demonstrable experience in managing and optimizing digital advertising campaigns (Google Ads LinkedIn Ads etc.) for lead generation and brand awareness.
  
• Strong analytical skills and proficiency in Google Analytics or similar tools to evaluate and optimize campaign performance.
  
• Excellent leadership and communication skills with the ability to collaborate effectively with crossfunctional teams.
  
• Creative thinker with a passion for staying updated with industry trends and best practices in digital marketing.
  

Benefits:

• Competitive salary commensurate with experience.
  
• Health insurance and other benefits as per company policy.
  
• Opportunities for professional growth and development in a dynamic and innovative work environment.
  

How to Apply:

Interested candidates are encouraged to submit a resume and cover letter outlining their qualifications and experience relevant to this position. Please email your application to