Greetings from FASHION TV / FTV
Fashion TV is urgently hiring for Public Relation Executive (MUMBAI based candidates only)
World s Largest Fashion Brand backed with most viewed proven and stable highend Luxury Fashion and Lifestyle Media House.
Location: Santacruz (W) Mumbai
Work From Office
Immediate Joiners required preferably
Interested candidates can share their profiles onor share on
- Some Fashion TV Key Facts:
- 12 24 hrs dedicated Fashion & Lifestyle channels.
- 23 years of existence.
- UHD channel.
- Available on leading OTT platforms all over the world.
- 100 plus of new content every week.
- 2 Billion Viewers.
- 250 Cable Satellites.
- 193 Countries.
- 500 Million Households.
- 10 Million Public TV Sets in Public Places.
- 5M website hits per month.
- Fashion TV App gets 500K Subscribers & 35K installation per Month.
- Fashion TV You Tube Channel has 65M Views & was viewed for 90M minutes.
- 4.5M plus likes on Facebook & 12M views per week.
- 300K Followers on Instagram & 125k Organic Reach Per Month.
Roles & Responsibilities
Media Relations: Cultivate and maintain relationships with journalists editors and other media professionals. Pitch story ideas and press releases to relevant media outlets. Respond to media inquiries and coordinate interviews. Monitor media coverage and prepare reports on media impressions.
Content Creation: Develop and write press releases articles and other content for both traditional and digital media. Create compelling storytelling content that aligns with the companys messaging and values. Manage and update content on the companys website and social media platforms.
Event Management: Plan and execute press conferences product launches and other PR events. Coordinate media attendance and coverage for events. Ensure a positive and consistent brand representation at all events.
Crisis Communication: Develop crisis communication plans and act as a spokesperson during crisis situations. Work closely with senior management to address and mitigate potential reputational issues
. Collaboration: Collaborate with internal teams including marketing sales and corporate communications to align PR strategies with overall business goals. Provide PR support for marketing campaigns and initiatives.
Measurement and Reporting: Track and analyze the effectiveness of PR campaigns. Prepare regular reports on key PR metrics and share insights with the management team.
Qualifications and Skills:
Bachelor s degree in Public Relations Communications Journalism or a related field.
Proven experience in a PR role preferably in a similar industry
. Strong written and verbal communication skills.
Excellent interpersonal and relationshipbuilding abilities.
Familiarity with digital marketing and social media platforms.
Ability to work under pressure and handle crisis situations with tact.
Creative thinking and problemsolving skills.
Strong organizational and project management skills.
Working days Mon to Fri (5days)
Preferred Candidates from Salon Spa Aesthetics Nail Salon Gym Lifestyle Fashions Makeup Beauty Cosmetics etc
public relations,press release generation,campaign concepts