Develops and manages the annual sales and marketing plan, room revenue and sales and marketing budget.
Development of Sales and Marketing strategies.
Representation in key events, tradeshows, sales mission and roadshows to maintain / grow existing markets, as well as to develop new business and markets.
Keeps abreast of impact of pricing guidelines, parity, booking pace and other challenges affecting sales and revenue.
Works closely with the Digital Marketing and Marketing Communications teams in effective marketing and public relations functions to achieve established benchmarks and hotel positioning.
Works closely with the Executive Director Revenue Management to drive the Revpro culture within the hotel.
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