CLIENT NAME: Control Resources, Inc., a Power Electronics manufacturing company in Littleton, MA
MUST HAVES:
- At least 5 years of business-to-business marketing experience with a product-based company.
- At least 5 years of website management requirements (experience with WordPress preferred)
RESPONSIBILITIES:
- Manage website and its content. Direct and make continuous improvements to the website for Search Engine Optimizations. Handle minor updates and work closely with outside contractors for major changes to website.
- Monitor and develop recommendations for SEO and updates as needed
- Create and implement marketing campaigns including through the website and pay per click. Develop future campaigns based on Market Research and other data analyses.
- Direct sales inquiry data for collection in HubSpot and follow-up to customer service team
- Support and supervise order taking and customer service.
REQUIREMENTS:
- At least 5 years of business-to-business marketing experience required
- At least 5 years of website management requirements (experience with WordPress preferred)
- Basic understanding of power electronics preferred
- Excellent analytical abilities
- Outstanding communication and interpersonal skills
- Up-to-date on the latest trends and technologies in digital marketing
- Excellent project management skills
This role is part-time (20-30 hrs per week) requiring a consistent schedule Mon-Fri.
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