Developing concepts for new products / services, which include description of its characteristics and requirements, and subsequently communicating them to concerned function/department
Performing market and competitor intelligence activities as well as forecasting analysis in collaboration with Pricing and Business Intelligence function, collecting data about market segments preferences, demands and penetration strategies…etc., in addition to researching and analyzing competitors’ products, services and offers to understand Zain’s position related to the Home Internet Solutions segment.
Researching and acquiring insights about the new technologies, products and services developed by international counterparts in the telecommunication sector, in addition to suggesting initiatives that are not within Zain’s core business aiming to boost revenues.
Performing feasibility studies which include forecasting costs and profits for FTTH, MBB & FLTE new product and promotions, as well as building business cases and discussing them with all concerned parties.
Soliciting customer feedback and requirements for FTTH MBB & FLTE from customer care, simulation and sales departments, as well as other external sources, and subsequently utilizing customer’s feedback in improving products and service levels and ensure customer satisfaction, contacting clients, partners, present and raise results, issues, and concerns.
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