About Us:
At Cuckoo we put our customers at the heart of everything we do as we try to make their lives easier and their broadband faster. Because the truth is we want them to actually feel good about their broadband. Thats why we call it feelgood broadband.
Weve already topped MoneySavingExperts poll for the best customer service (twice) and are well on the way to achieving our overall aim: to become the UKs most recommended way to connect.
So if youre as customer obsessed as we are and want to help change the face of the UKs broadband industry wed love to hear from you.
About this role:
As a Senior Commercial Manager (InLife) you will play a pivotal role in leading base management customer retention and growth initiatives for Cuckoo. You will be at the heart of executing our base growth strategy driving the customer renewals process xsell and upsell campaigns and enhancing customer ARPU (Average Revenue Per User). You will lead our Retention squad as well as headingup initiatives to expand existing customer value and loyalty. Were looking for someone with exceptional knowledge of all facets of customer base management across a large subscription business and a track record of successfully driving retention. The role will require some who has a passion for using segmentation and longterm performance data to inform future plans.
What youll do:
- Strategy & : Create and implement the retention strategy plan key actions and work with teams across the company to ensure successful .
- Pricing & Value Management: Manage the pricing strategy to maximize customer retention and lifetime value (LTV) as Cuckoos customer base grows.
- Revenue & ARPU Growth: Develop and execute plans to increase customer revenue and ARPU by offering attractive growth propositions pricing strategies and effective crosssell and upsell opportunities.
- CrossFunctional Leadership: Lead teams from Product Acquisition Delivery Digital and Customer Experience to develop and launch offers services and propositions that address customer needs while driving value.
- Market Insights & Growth Opportunities: Use customer data market trends and competitor analysis to find opportunities for growth and create targeted offers.
- Retention Offer Design: Work with the Customer Experience team to create retention offers that align with Cuckoos values and improve retention performance.
- Customer Loyalty & Satisfaction: Lead efforts to improve customer loyalty satisfaction and lifetime value through customerfocused initiatives.
- Churn Reduction: Develop and implement offers that reduce churn and increase retention using data and customer insights to inform decisions.
- Performance Tracking: Monitor key metrics such as revenue ARPU customer satisfaction churn and provide insights and recommendations for improvement.
- Industry Trends & Innovation: Stay updated on industry changes new regulations and emerging technologies to keep Cuckoo competitive.
You should apply if you have:
- Ample experience in Commercial Management Product Management or Marketing roles within the telecommunications industry.
- Familiarity with customer lifetime value and the available levers to grow this.
- A great understanding of pricing techniques revenue management principles and product lifecycle management.
- A proven track record of developing and launching successful growth propositions and pricing strategies that drive revenue and enhance customer value.
- Experience in customer segmentation market analysis and competitive benchmarking to inform commercial decisions.
- Excellent analytical strategic thinking and problemsolving skills with the ability to translate insights into actionable plans.
- Great leadershipand communication skills with the ability to influence stakeholders and drive crossfunctional collaboration.
- The ability to thrive in a fastpaced dynamic environment and manage multiple priorities effectively.
- Good knowledge of customer retention strategies including save offers and loyalty programs is highly desirable.
Life inside the nest:
- Annual salary of circa 70000
- 4x Life Assurance
- Income Protection
- Salary Sacrifice Pension
- 30 days holiday plus statutory bank holidays
- Enhanced Sick Leave
- Enhanced Family Leave
- Private Healthcare
- Private Dental Care
- Cycle 2 Work Scheme
- Health Cash Plan
- Shopping Discounts
Cuckoos commitment to inclusive hiring:
One of our Cuckoo values is We are different. And we really mean that. Were a diverse bunch with loads of different backgrounds experiences skills and perspectives. And all this makes us strong and better as a team. So if youve got something different to bring to our flock whether youve picked up skills in unexpected places or you approach challenges in a way that others dont wed love you to apply.
Can you see yourself working with us Apply now!
We want all candidates to have every opportunity to shine and show us your talents please let us know if there is anything we can do to make sure our assessment process works for you.