Marketing Lead
Marketing Lead
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Job Description
About us
At cofenster our mission is to empower everyone in an organization to create videos. Since 2020 weve been supporting 30 of German DAX companies and more than 200 SMEs across Europe.
Earlier this year we launched our AI Video Agent that automatically turns longform videos into short highlight clips for platforms like TikTok and Instagram. Designed with enterprise needs in mind our AI Video Agent is the first solution of its kind to handle the complexity and customisation requirements of large organisations.
Were seeing exciting traction from our existing customers and new prospects alike and were ready to invest further in our growth.
Your Role
We are looking for a marketing leader to be the quarterback of our pipeline for our new AI product. This person will be responsible for driving brand awareness and lead generation in a fast growing Agentic AI market in Europe.
Tasks
- Launch Excellence: Lead the successful market introduction of our AI Video Agent in DACH & EU market leveraging your expertise in B2B/B2C SaaS marketing.
- ActionOriented Approach: Own and optimize our pipeline generation through organic and paid channels with a relentless focus on driving sales team effectiveness.
- Innovative Channel Experimentation: Utilize a datadriven mindset to experiment with diverse channels including content SEA performance marketing and growth strategies.
- Messaging Alignment: Ensure marketing messaging resonates with our company values and product positioning.
- Startup Agility: Thrive in a fastpaced startup environment balancing strategic planning with handson .
Requirements
- Experience: 5 years in B2B/B2C Marketing ideally within SaaS with a proven track record of scaling startups from Seed to Series A.
- Tech Savvy: Strong proficiency in AI tools to streamline operations and automate tasks.
- Channel Expertise: Deep knowledge of content marketing SEA and performance marketing with a focus on driving measurable results.
- Leadership Potential: Previous leadership experience is a plus but a proactive resultsdriven mentality is key.
- Relentless: You demonstrate a strong bias towards action with a get the job done mentality.
- Analytical & DataDriven: You are able to analyze marketing performance and optimize accordingly.
- Creative & Storytelling: You can craft compelling narratives to engage and educate audiences.
- GrowthOriented: You are focused on experimentation learning and iterating to find the best channels.
Benefits
- Growth Opportunities: A dedicated budget for training coaching and personal development to support your career progression.
- Wellness Benefits: Enjoy a membership to the Urban Sports Club to support your health and wellbeing.
- Flexible Work Culture: Embrace a remotefirst approach with two offsite retreats each year across Europe.
- Stock Options: Potential to own a part of the company through our stock option plan.
Interested in this exciting opportunity Contact us today to explore how you can lead our marketing efforts and shape the future of AI in video production!
Employment Type
Full Time
