Regional Touchpoint Manager B2B PlatformDigital Ecosystem
Regional Touchpoint Manager B2B PlatformDigital Ecosystem
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Job Description
As Regional Touchpoint Manager you are part of the crossbusiness unit digital marketing team of the Region Europe and Asia Industrialized Countries. This position offers a unique opportunity to become part of a dynamic digital marketing community bringing digital communication to the next level. Join us to shape the future!
- Join a high performing team of digital marketing experts driving the communication of Bosch Power Tools brand strategies and marketing concepts across digital touchpoints in Europe and Asia Industrialized Countries.
- Take ownership of all communication initiatives on the B2B platform and within the digital ecosystem empowering the international dealer network with realtime ondemand access to the latest product information technologies and events while ensuring a seamless user experience.
- Develop and execute marketing campaigns and retention marketing strategies to increase dealer engagement and usage of ecosystem.
Job Tasks:
- Manage regional B2B portal initiatives and oversee site enhancements to ensure relevance and effectiveness.
- Collaborate with global strategy owners local communication managers and digital capability owners to prioritize key initiatives consolidate requirements and align objectives.
- Develop and maintain countryspecific editorial plans coordinating the creation of content and assets for timely availability in local languages.
- Drive campaigns to expand platform reach and dealer engagement. Design and implement CRM workflows and Newsletter campaigns to nurture dealer relationships and promote quarterly highlights effectively.
- Define and monitor KPIs to measure and optimize campaign performance.
- Continuously identify opportunities for process and platform improvements to enhance user experience and operational efficiency.
Qualifications :
Which requirements are important to us
Background: You have a bachelors degree in Marketing Communication or related field (Master is a plus).
Experience: Preferably you have 35 years of previous experience in within international matrixed organizations with a proven track record of managing digital marketing initiatives in related industries.
Personality: Exceptional communication and collaboration skills with the ability to lead projects in crossfunctional international teams. Proactive selfmotivated person with strong sense of responsibility and a positive solutionoriented mindset.
Working practice: Holistic view of touchpoints within the broader communication landscape and user journey. Demonstrated proficiency in datadriven decisionmaking and lead generation strategies. Strong usercentric approach: expertise in creating engaging content that simplifies complex technical topics (graphic design skills are a plus).
Languages: You have fluent English. Hungarian language knowledge is an advantage.
Additional Information :
Get to know our #LikeABosch benefits.
We would like to help you GROW so we offer you:
- Financial security & recognition: We review and increase your competitive base salary annually offer performance loyalty and referral bonus.
- Trainings and professional development: We believe in a LifeLong Learning approach so you can take advantage of several technical and soft skill trainings and language courses.
- Career development: We have a wide range of programs to choose from even if its leadership expert or project development you are aiming for. We also offer mentoring and coaching opportunities we have PhD program and we offer international assignment possibilities.
We would like you to ENJOY the benefits of balancing your life and your work so we pay attention to:
- Your work lifebalance: You can work from our activity based offices designed for creativity and efficiency or from home while enjoying flexible working hours. We offer 105 days paternity leave childcare possibilities and sabbatical option.
- Your health and wellbeing: We provide free professional consultants for any personal legal financial or health related issues. You can benefit from our developing onsite medical center and organized regular health checkups.
- We also offer you several perks and benefits: You can use your annual cafeteria allowance flexibly for family support (e.g. taxfree kindergarten and nursery allowances) health care mobility (car sharing services) and recreation. You can enjoy our onsite canteen we support when you work from home and if you live far we cover your commute costs. We also appreciate your loyalty with jubilee gift and extra jubilee holiday.
You could join an INSPIRING community worth to belong:
- We are true to our values: We are committed to sustainability we value that everyone is different and that diversity makes us truly successful. We also take social responsibility seriously and regularly organize charity actions blood donations and support worthy causes.
- Team building activities and community events are also part of our everydays. We like to come together for a good summer party or family day.
Are you ready to work #LikeABosch
Please apply with your English CV!
Please be advice this position it is maternity cover fix term opportunity with maximum 2 years long contract.
If you require any further information please feel free to contact us on the following number:. Our colleagues can help you with answers during the weekdays between 08:00 a.m. till 16:00 p.m.
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
