Job Description:
1 Sales Management:
To implement sales strategy for achievement of sales target for each Segment Product and Region.
2 Marketing Implementation
To organize B2B exhibition of Morde products along with ASM and Marketing team
To provide support to Main Distributors / SubDistributors when they participate in local exhibitions; provide marketing material and expert support (if required)
To support ASM for conducting workshops for educating end customers and channel partners on Morde products application of products quality standards followed by the company; creating
awareness on adulteration of products prevailing in the market and how they can identify such products. Ultimately enhancing brand equity of the company.
To support ASM for conducting lectures workshops audiovisual shows culinary shows etc. in catering colleges and food technology institutes as a part of branding exercise.
3 Relationship Management:
Key Customers:
To cover key customers for the region during each visiting cycle
To partner with Customers by resolving their problems / challenges w.r.t. sales & marketing of Morde Products
To assess and manage performance of key customers
Channel Partners:
To visit major distributors subdistributors wholesalers during every visiting cycle in order to give them personalized attention
To develop a strong work relationship with clients by providing them adequate support for sales and marketing activities
End Customers:
To spread awareness among customers w.r.t. launch of new products / new applications through channels like email SMS workshops etc.
New Customer Acquisition:
To use networking skills to tap new markets or new customers within the existing markets
To identify and recommend new channel partners to ASM for further assessment