Overview
The Visual Designer plays a crucial role in creating visually engaging and effective digital and print designs. They are responsible for crafting the overall look and feel of a wide variety of products including websites mobile apps marketing materials and branding. Visual designers collaborate closely with crossfunctional teams to ensure that the visual elements align with the brands objectives and resonate with the target audience.
Key responsibilities
- Create visually compelling designs for digital and print materials including websites mobile apps marketing collateral and brand assets
- Collaborate with the UX team to develop usercentric designs that enhance the overall user experience
- Translate conceptual ideas into compelling visual representations through sketching wireframing and prototyping
- Ensure consistent brand representation across all visual elements and platforms
- Utilize typography color theory and layout principles to achieve aesthetically pleasing and effective designs
- Conduct thorough research on industry trends and competition to inform design decisions
- Work closely with developers to ensure accurate implementation of designs
- Create and maintain design systems and style guides
- Participate in and contribute to design critiques and reviews
- Collaborate with stakeholders to understand design requirements and business objectives
- Proactively seek feedback and iterate on designs to achieve the best possible outcomes
- Stay updated on emerging design tools and technologies to enhance design efficiency and quality
- Advocate for design best practices and principles within the organization
- Support and mentor junior designers fostering a collaborative and creative team environment
- Manage multiple projects and deadlines effectively ensuring highquality deliverables
Required qualifications
- Bachelors degree in Graphic Design Visual Arts or a related field
- Demonstrable experience in visual design for digital and print preferably in a corporate or agency setting
- Proficiency in Adobe Creative Suite including Photoshop Illustrator and InDesign
- Solid understanding of user interface design principles and best practices
- Strong portfolio showcasing a range of design work including web and mobile projects
- Excellent grasp of typography layout and color theory
- Knowledge of responsive design and mobilefirst principles
- Ability to effectively communicate design concepts and rationale
- Strong problemsolving skills with a keen eye for detail
- Experience working with development teams and understanding technical constraints
- Ability to work in a fastpaced dynamic environment and manage multiple projects simultaneously
- Proficiency in prototyping and wireframing tools such as Sketch Figma or Adobe XD
- Uptodate knowledge of industry trends and emerging design tools and techniques
- Excellent collaboration and interpersonal skills with a proactive and positive approach to teamwork
graphic design,adobe creative suite,typography,color theory