Senior Enterprise Digital Media Sales Strategist

• Title: Senior Enterprise Digital Media Sales Strategist
• Location: US Remote
• Target Start Date: Feb 2025
• Compensation: $120000 $150000 Base Salary Commission
• Application Deadline: February 7 2025

We are seeking a seasoned and innovative Senior Enterprise Digital Media Sales Strategist to join our team at Informa Markets North America. This is a groundbreaking role in a new initiative aimed at revolutionizing our approach to sponsorships and marketing campaigns. The ideal candidate will target large enterpriselevel clients (such as Square Capital One and similar organizations) for nonendemic sponsorships across our portfolio with a focus on sophisticated integrated digital solutions.

Key Responsibilities:

1. Develop and execute comprehensive highvalue digital media sales strategies targeting enterpriselevel clients in nonendemic sectors.
2. Create and sell premium sixfigure sponsorship packages that bundle digital elements speaking opportunities hospitality and other highvalue offerings.
3. Design innovative multichannel marketing campaigns that go beyond traditional event sponsorships focusing on digital campaigns data collection and experiential activations.
4. Identify and capitalize on new digital sponsorship opportunities that align with the sophisticated needs of large enterprise clients.
5. Build and maintain strong relationships with Csuite and senior decisionmakers at target companies.
6. Craft compelling datadriven proposals for integrated marketing solutions that demonstrate clear ROI for enterprise clients.
7. Collaborate with internal teams to deliver exceptional customized sponsorship experiences that exceed client expectations.
8. Analyze campaign performance data and industry trends to provide strategic insights and recommendations to clients and senior management.
9. Lead the shift from traditional event sponsorships (e.g. booths and tabletops) to more sophisticated digitallyintegrated marketing solutions.
10. Stay at the forefront of digital advertising technologies and experiential marketing trends to maintain a competitive edge in nonendemic markets.

Qualifications :

• Bachelors degree in business marketing digital media or a related field; MBA preferred.
• Minimum of 1012 years of experience in enterpriselevel digital media sales or strategic partnerships with a proven track record of closing sixfigure deals.
• Demonstrated success in selling nonendemic sponsorships and integrated marketing campaigns to large corporations.
• Strong understanding of digital advertising technologies datadriven marketing strategies and experiential activations.
• Exceptional ability to conceptualize and sell sophisticated multichannel marketing solutions.
• Proven track record of building and maintaining relationships with Csuite executives and senior decisionmakers.
• Strategic thinker with excellent problemsolving abilities and a datadriven approach to sales.
• Outstanding negotiation communication and presentation skills.
• Experience in consultative selling and the ability to position complex marketing solutions to nonendemic clients.
• Proficiency in CRM software marketing analytics tools and presentation software.
• Willingness to travel as needed for highlevel client meetings and industry events.

This role offers an exciting opportunity to shape the future of digital sponsorships and integrated marketing solutions for enterpriselevel clients. The successful candidate will play a pivotal role in driving innovation creating new revenue streams and establishing Informa Markets as a leader in sophisticated nonendemic marketing partnerships.

Additional Information :

Why work at Informa 

Employee experience is very important to us at Informa. On top of joining a supportive diverse and ambitious team that welcomes all types of candidates. We are also flexible with different working patterns and prioritize promotions internally. Our benefits include:

• Freedom & flexibility: colleagues rate us highly for the flexibility and trust they receive and we support a range of working patterns.
• Great community: a welcoming culture with inperson and online social events our fantastic Walk the World charity day and active diversity and inclusion networks.
• Broader impact: take up to four days per year to volunteer with charity match funding available too.
• Career opportunity: the opportunity to develop your career with bespoke training and learning mentoring platforms and ondemand access to thousands of courses on LinkedIn Learning. When its time for the next step we encourage and support internal job moves.
• Time out: 15 days PTO rising to 20 after three years and 25 after six years plus 10 national holidays a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year.
• Competitive benefits including a 401k match parental leave and an ESPP offering company shares at a minimum 15% discount.
• Strong wellbeing support through EAP assistance mental health first aiders free access to a wellness app and more.
• Recognition for great work with global awards and kudos programs.
• As an international company the chance to collaborate with teams around the world

Were not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up join in and help make things happen. If it sounds like a match and you have most although not all of the skills and experience listed we welcome your application.

At Informa youll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses including all of those protected by law. Ask us or see our website for full information. See how Informa handles your personal data when you apply for a job here

See how Informa handles your personal data when you apply for a job here.

Remote Work :

Yes

Employment Type :

Fulltime