This position is responsible for managing and executing a variety of digital marketing projects and programs such as: Ecommerce program ads SEO/SEM digital signage etc. Supporting the Marketing Management team this position will ensure that all requirements are delivered in a timely manner adhering to established brand guidelines. The performance of the duties must ensure a quality service approach to all employees customers and suppliers. All responsibilities must be performed in a manner consistent with the Farm Boy Way.
Major Responsibilities:
- Responsible for updating the Farm Boy website through content management systems ensuring accurate information.
- Oversee the execution of email marketing campaigns.
- Responsible for managing Google Yelp and Bing business accounts.
- Manage the digital signage program and coordinate weekly digital flyer updates with partners including Flipp and Smart Canucks.
- Run reports analyze data and consolidate results in PowerPoint for the Marketing Management team to review.
- Work cross functionally with various team members to develop time lines create schedules and oversee progress of digital marketing projects.
- May be requested to undertake other related duties on a periodic basis.
Qualifications :
- Typically requires completion of postsecondary education with an emphasis in Marketing plus 12 years of experience in Digital Marketing Ecommerce (preferably with a focus on retail grocery) or an equivalent combination of education and experience.
- Strong knowledge of project management.
- Proven ability to set priorities and meet deadlines.
- Excellent communication skills both written and verbal.
- Keen eye for detail with good followup practices.
- Welldeveloped computer skills specifically in Word Excel PowerPoint and Outlook.
- Proficiency in Google Analytics and Google My Business.
- Knowledge of the Adobe Creative Suite with an emphasis on Photoshop and InDesign.
- Knowledge of WordPress CMS.
- Experienced with email marketing platforms including MailChimp.
- Selfmotivated adaptable and decisive with a handson approach.
- Strong customer skills including tact diplomacy discretion and relationship building.
- Ability to work under pressure and multitask.
- Passion for food and interest in nutrition and healthy living.
- Flexible schedule including availability during evenings and weekends on occasion.
- Fluency in French shall be considered an asset.
Work & Sensory Environment:
- May be required to perform physical tasks including standing for long periods of time at community and store events.
- Lack of control over pace due to multiple and/or tight deadlines beyond ones control.
- Ability to lift 40 lbs.
- Possible exposure to eye strain from computer terminals.
- Exposure to distractions caused by open office noise and frequent interruptions.
Additional Information :
Accommodation is available upon request for applicants and employees with disabilities.
Remote Work :
No
Employment Type :
Fulltime