Vice President Identity Data Product
Vice President Identity Data Product
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Salary Not Disclosed
1 Vacancy
Job Description
NBCUniversal Advertising Platforms & Operations (AP&O) is responsible for the product development project management and daytoday operations of NBCUniversals full advertising technology suite. From product management to program management to sales operations our division services both internal and external customers in support of NBCUniversals $10B annual advertising business. Together were building the platform that powers the future of advertising at NBCU.
The Ad Sales Identity and Data Product team within AP&O is responsible for collection standardization and management of NBCUniversals owned and licensed data products and assets. NBCU collected consumer data is used to enable identity resolution activation monetization and data collaboration through secure privacycentric methods and technologies. The AP&O Identity and Data Product team leads product strategy and development for the NBCU identity graph within its suite of data products for the Advertising Sales division.
Responsibilities:
Reporting to the SVP Data Product and Partnerships you will:
- Own and manage the build structure and maintenance of the NBCUniversals owned datasets and products.
- Lead NBCUniversals identity graph and strategy as well as NBCUniversals first party audience product.
- Interact with stakeholders across AP&O Operations & Technology (O&T) Data Management Ad Sales Strategy and Data Audiences teams.
- Manage a team of direct reports and/or contractors.
- Lead and motivate crossfunctional agile teams by communicating product roadmaps producing product documentation prioritizing backlogs and coordinating with internal teams.
- People manage a team of direct reports internal resources and/or licensed contractors to execute the build and maintenance of NBCUs identity infrastructure
- Setting the product vision and executing the product roadmap for the NBCUs 1st Party Data product Identity graph and Identity services
- Lead technical collaboration with O&T Development and Engineering teams as well as outside vendors such as (but not limited to) Experian Merkle LiveRamp and TransUnion
- Communicate effectively across a wide breadth of teams skillsets and personalities. Expectation to work closely with engineering product development and sales strategy teams as well as external vendors and partners
- Decision maker of data resolution rules data inputs waterfalling data conflict resolution prioritization and other rules as the owner of NBCUs 1st Party Data and NBCUs Identity Graph
- Subject Matter Expert (SME) on 1st party data sourcing licensed third party datasets and identity resolution graphs
- Build and maintain one three and fiveyear roadmaps (inclusive of annual and quarterly OKRs and KPIs) to ensure alignment and focus on resourcing progress and success
- Prioritize sprints features tech debt and backlog
- Write approve and/or distribute product documentation to share with key stakeholders
Qualifications :
- 10 years of experience in product development and leadership roles with relevant experience in building digital and offline datasets and identity graphs
- Experience owning the endtoend lifecycle of a product specifically longterm product(s) requiring iterative maintenance
- Experience in people managing with an emphasis in managing product managers technical product managers and contractors
- Strong experience with and understanding of audiences and data sourcing within digital entertainment industry
- Strong empathy for solving problems for internal and external customers with exceptional writing analytics and organizational skills
- Experience with industry technologies such as Amazon Web Services Snowflake JIRA AirTable Confluence etc.
- Understanding of advertising technology platforms such as CDPs Ad Servers SSPs DSPs etc.
- Strong understanding of consumer data protection legislation as well as legal and industry standards regarding separation of identifiable and anonymized signals IDs PI and PII
- Understanding of software development lifecycle and familiarity with enterprise agile methodologies
- Proficient in Microsoft Office Suite (Word SharePoint PowerPoint Excel etc.)
Eligibility Requirements:
- Interested candidates must submit a resume/CV through nbcunicareers.com to be considered
- Must have unrestricted work authorization to work in the United States now and in the future
- Must be 18 years or older
Additional Information:
Hybrid: This position has been designated as hybrid generally contributing from the office a minimum of three days per week.
This position is eligible for company sponsored benefits including medical dental and vision insurance 401(k) paid leave tuition reimbursement and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website.
Salary range: $220000 $325000 (bonus and longterm incentive eligible)
Additional Information :
As part of our selection process external candidates may be required to attend an inperson interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversals policy is to provide equal employment opportunities to all applicants and employees without regard to race color religion creed gender gender identity or expression age national origin or ancestry citizenship disability sexual orientation marital status pregnancy veteran status membership in the uniformed services genetic information or any other basis protected by applicable law.
If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability you have the right to request a reasonable accommodation. You can submit your request to .
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
