Associate Manager Retail Marketing UPE
Associate Manager Retail Marketing UPE
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
Not Disclosed
Salary Not Disclosed
1 Vacancy
Job Description
Job Description:
Universal Products and Experiences is seeking a dynamic resultsdriven Associate Manager of Retail Marketing to join our team. The ideal candidate will have a passion for retail marketing a deep understanding of consumer behavior and the ability to execute strategic marketing initiatives that drive brand awareness sales and customer engagement in a retail environment.
As an Associate Manager of Retail Marketing you will collaborate with crossfunctional teams external retail partners and key stakeholders to implement effective marketing campaigns and promotional strategies across diverse retail channels. You will play a key role in supporting the planning execution and analysis of retail marketing efforts that drive both shortterm and longterm growth for Universal Products and Experiences.
This position is eligible for companysponsored benefits including medical dental and vision insurance 401(k) paid leave tuition reimbursement and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website.
Salary range: $75000 $90000
Key Responsibilities:
- Campaign Development & Execution
- Assist in the creation execution and optimization of Walmart and Amazon Retail Marketing campaigns aimed at promoting UP&E Consumer Products in retail environments.
- Collaborate with the Franchise Strategy teams and Retail Marketing Director to ensure campaigns align with the broader brand strategy and retail objectives.
- Develop and maintain campaign timelines budgets and deliverables to ensure timely and costeffective execution.
- Create and manage Amazon Advertising and Walmart Connect retail media campaigns achieving optimal return on ad spend
- Relationships & Partnerships:
- Support the development of strong collaborative relationships with Amazon and Walmart as well as licensee and agency partners.
- Assist in the development of retailer marketing concepts to be pitched to retailers.
- Help execute cobranded promotional efforts instore events and activations in partnership with major retailers.
- Creative Support:
- Work closely with Franchise Creative teams to develop impactful retail marketing assets including instore displays signage and digital display.
- Ensure all retail creative reflects brand standards and meet the needs of each specific retail environment.
- Additional CrossFunctional Collaboration:
- Partner with the Product Development and Sales teams to ensure alignment between marketing activities and inventory product availability and retail distribution strategies.
- Partner with Global Finance teams to forecast and manage yearly budgets inclusive of generating POs and invoice processing.
- Partner with Global Asset Management teams to ensure film assets are securely delivered to partners and in a timely manner.
- Partner with Business and Legal Affairs on necessary contracts for each project.
- Performance Analysis:
- Track and analyze campaign performance including sales data traffic metrics and consumer engagement and provide actionable insights to optimize future initiatives.
- Assist in preparing reports on the effectiveness of marketing campaigns highlighting key learnings and opportunities for improvement.
- Market Research:
- Monitor industry trends and competitor activity to inform retail marketing strategies.
- Perform other related duties as assigned to support the needs of the team
Qualifications :
Qualifications:
- Bachelors degree in business administration marketing or similar field
- 3 years of experience in retail marketing media agency consumer products or brand management creating largescale programs driving sales
- Strong knowledge of Amazon and/or Walmart retail accounts preferably experience driving Amazon Ads and Walmart Connect campaigns
- Ability to collaborate and communicate effectively and consistently with supervisor UP&E colleagues and crossdivisional stakeholders
- Strong organization skills with the ability to manage multiple projects simultaneously and meet deadlines
- High proficiency with Keynote and all Microsoft Office applications (Word Excel PowerPoint)
Preferred Qualifications:
- Experience in the entertainment media or licensing industry
- Experience working with creative teams on visual merchandising and instore displays
- Strong organizational interpersonal and communication skills
- Adept at working in a fastpaced environment with the ability to multitask and be flexible
- Ability to work and contribute to a team environment
- Creative thinking problemsolving skills and a keen attention to detail
Hybrid: This position has been designated as a hybrid generally contributing from the office a minimum of three days per week.
Additional Information :
As part of our selection process external candidates may be required to attend an inperson interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversals policy is to provide equal employment opportunities to all applicants and employees without regard to race color religion creed gender gender identity or expression age national origin or ancestry citizenship disability sexual orientation marital status pregnancy veteran status membership in the uniformed services genetic information or any other basis protected by applicable law.
NBCUniversal will consider for employment qualified applicants with criminal histories or arrest or conviction records in a manner consistent with relevant legal requirements including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act where applicable.
If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability you have the right to request a reasonable accommodation. You can submit your request to .
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
