Junior Market Research Analyst
Junior Market Research Analyst
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Job Description
Key Responsibilities:
The successful candidate will help gather and analyze market data identify trends and provide actionable insights to support strategic business decisions.
1. Market Research and Data Collection:
Conduct primary and secondary research to gather data on market trends customer preferences competitor activities and industry benchmarks.
Utilize surveys interviews focus groups and data mining techniques to collect relevant information.
2. Data Analysis and Interpretation:
Analyze quantitative and qualitative data to derive insights and recommendations.
Create detailed reports and dashboards summarizing findings.
3. Competitor Analysis:
Monitor and analyze competitor strategies pricing and market positioning.
Identify strengths weaknesses opportunities and threats (SWOT).
4. Trend Identification:
Identify emerging market trends and assess their potential impact on the business.
Provide actionable insights to stakeholders for strategic planning.
5. Report Preparation and Presentation:
Prepare comprehensive market research reports presentations and summaries.
Present findings and recommendations to senior management and other stakeholders.
6. Collaboration with Teams:
Work closely with marketing sales and product teams to align research insights with business goals.
Provide input for product development marketing campaigns and gotomarket strategies.
Requirements
Strong communication skills both verbal and written.
Creative thinking and problemsolving abilities.
Proficiency in Microsoft Office Suite (Word Excel PowerPoint).
Familiarity with digital marketing tools and social media platforms is a plus.
Ability to work collaboratively in a team environment.
MBA or equivalent degree in Marketing or related field (fresher candidates preferred). Strong communication skills, both verbal and written. Creative thinking and problem-solving abilities. Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint). Familiarity with digital marketing tools and social media platforms is a plus. Ability to work collaboratively in a team environment.
Education
PG, MBA
Employment Type
Full Time
