Display Manager
Display Manager
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Job Description
Were looking for a proactive datadriven Marketing Manager who lives eats and breathes YouTube advertising. This role is a unique opportunity to join a growing team who has been consistently testing learning and scaling growth while working closely with different ad platforms to help millions discover our app and web products and save money using Wise! The challenge is big and the learning curve is steep but youll be well supported by a friendly and resilient team.
This position will be based in London.
So whats the role
This is an allround handson performance marketing role youll be building scaling and executing YouTube and programmatic campaigns using your strategic data analytics and creative skills to efficiently optimise multiple accounts and drive growth globally. You will have a comprehensive understanding of Google Ads and YouTubes advertising solutions as well as excellent communication and project management skills.
Key Responsibilities:
Develop and implement insightful strategies that address and solve complex business needs
Manage largescale projects and ensure timely delivery
Collaborate with crossfunctional teams to build the best inclass YouTube campaigns for any stage of the funnel
Analyse campaign performance and provide datadriven insights to optimise ad spend and improve ROI
Stay uptodate with the latest YouTube Ads features and best practices
Own global YouTube campaign performance in line with growth goals
Evaluate creative performance and work with our Creative team to produce bestinclass ad content to get the Wise story out there
Improve campaign efficiency owning the A/B testing process across landing pages creatives ad copy and more.
Creation and maintenance of reporting dashboards and weekly/monthly reports along with contributing to wider teambased plans presentations and updates.
Make full use of automation solutions available implementing processes and practices that maximise operational efficiencies whilst identifying opportunities for process improvement and providing recommendations.
Work closely with analysts to spot issues with data as well as opportunities to improve campaign performance
- Work with other Performance Marketing channels to share insights and learnings to help maximise performance of campaigns and potentially uncover new opportunities.
Qualifications :
Youll love this role if you
Have experience running large successful performance driven YouTube ad campaigns for a fastgrowing business or agency ideally across multiple markets and languages. Any experience with creative asset making is a bonus.
Are a team player with strong communication skills to help coach and drive others to become better at what they do
Put the customer first always. Its pointless to run advertising unless you understand how youre helping the end user.
Have a strong analytical mindset. This means being very comfortable and confident in gathering actionable insights from data.
You are able to make autonomous decisions Youll have the autonomy to use what you know and learn to prioritise take decisive actions and execute freely with the goal of consistently improving performance
You are passionate about digital marketing and know what levers to pull when optimising a campaign against specific KPIs.
Have experience running app display and/or video ads on Google Ads
Have experience running programmatic mobile display and/or video ads on a DSP
Are proactive and able to prioritise projects on impact with a low level of supervision.
Additional skills we would value:
YouTube Ads Certified
Knowledge of marketing automation tools and platforms
Experience with Looker Tableau or a similar data visualisation tool
Experience running programmatic activity
Experience working in a fastpaced business
The salary for this role is between
Additional Information :
#LIAH3
For everyone everywhere. Were people building money without borders without judgement or prejudice too. We believe teams are strongest when they are diverse equitable and inclusive.
Were proud to have a truly international team and we celebrate our differences.
Inclusive teams help us live our values and make sure every Wiser feels respected empowered to contribute towards our mission and able to progress in their careers.
If you want to find out more about what its like to work at Wise visit Wise.Jobs.
Keep up to date with life at Wise by following us on LinkedIn and Instagram.
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
