Senior Director Programmatic Strategy
Senior Director Programmatic Strategy
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Salary Not Disclosed
1 Vacancy
Job Description
The Senior Director Programmatic Strategy will report to the VP Programmatic Strategy owning strategy development partnership relationship management and business analysis for Programmatic monetization on live sports. You will also assist the Business Development team on analysis and subject matter expertise for smart TV & OTT device platforms agreements and performance.
As CTV transforms to a performance media vehicle and NBCUniversals advertising sales business shifts toward more automated datadriven ways of transacting with strategic firstparty audiences at its core the opportunity to launch and scale partnerships and monetization with live sports and device partnerships is accelerating.
You will represent priorities future proofing NBCUniversals advertising business while maintaining distribution agreements with streaming device platforms working closely with stakeholders across the entire Ad Sales division.
Responsibilities
- Lead the strategy and business plan for programmatic across live events (including live sports)
- Crossfunctional stakeholder alignment for Programmatic live events across Product Operations Planning Marketing Sales and other relevant teams.
- Analyze programmatic performance with our DSP and SSP partners on live events.
- Set prioritization for the programmatic product roadmap to support high volume live events.
- Daytoday contact for platform partners for both internal and external stakeholders managing communication around performance possible troubleshooting and/or progress of new initiatives
- Assist in structuring partnership frameworks and deal terms alongside internal Business Development leads inclusive of revenue and product development goals.
- Manage onboarding and commercialization process of new distribution partnerships and integrations across CTV desktop and/or mobile
- Cultivate strong relationships within the organization to identify initiate and lead growth strategy initiatives and project manage each stage of partnership evolution.
- Clearly communicate partnership status updates to executive leadership.
- Ensure partners adhere to contractual requirements and uniformity within NBCUs programmatic technology offering.
- Stay abreast to new developments within the broader media and advertising technology industry and within NBCUniversals ad tech ecosystem.
Qualifications :
- Bachelors degree or equivalent experience.
- 8 years experience directly working in retail media programmatic or advanced advertising at a leading corporation agency technology platform and/or management consulting firm.
- Strong PowerPoint skills and proven proficiency summarizing information/analyses into coherent and concise slides.
- Proven quantitative analytical abilities including Excel modeling skills.
- Excellent written verbal and interpersonal communication skills with the ability to present results of complex analyses clearly.
- Excellent organizational time and people management skills.
- Must possess a passion for media and strong intellectual curiosity.
Desired Characteristics:
- Demonstrable business acumen with a foundational understanding of advertising sales data clean room workflows and the programmatic advertising marketplace.
- Proven communicator with the ability to simplify complex concepts and distill information down to concise digestible bullets.
- Superior attention to detail in written reports emails and PowerPoint presentations.
- Strong organizational skills ability to manage multiple projects simultaneously and meet deadlines.
- Passionate about the television ad tech and digital media space.
- Highly adaptive to change and willing to ask questions and learn.
Additional Requirements:
Hybrid: This position has been designated as hybrid generally contributing from the office a minimum of three days per week.
This position is eligible for company sponsored benefits including medical dental and vision insurance 401(k) paid leave tuition reimbursement and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website.
Salary range: $150000 $195000 (bonus eligible)
Additional Information :
As part of our selection process external candidates may be required to attend an inperson interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversals policy is to provide equal employment opportunities to all applicants and employees without regard to race color religion creed gender gender identity or expression age national origin or ancestry citizenship disability sexual orientation marital status pregnancy veteran status membership in the uniformed services genetic information or any other basis protected by applicable law.
If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability you have the right to request a reasonable accommodation. You can submit your request to .
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
