Digital Marketing Specialist
Digital Marketing Specialist
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2-3years
Not Disclosed
Salary Not Disclosed
1 Vacancy
Job Description
We are looking for a dynamic Digital Marketing Specialist with a strong foundation in website development to join our team. This role combines expertise in digital marketing strategies with handson website management to drive online visibility traffic and conversions.
Key Responsibilities
Digital Marketing Campaigns:
- Plan execute and optimize multichannel digital marketing campaigns including SEO SEM PPC email marketing and social media advertising.
- Develop and manage content marketing strategies to enhance brand presence and engagement.
- Plan execute and optimize multichannel digital marketing campaigns including SEO SEM PPC email marketing and social media advertising.
Website Development & Management:
- Design develop and maintain the company s website ensuring functionality performance and a seamless user experience.
- Implement onpage SEO best practices including metadata optimization schema markup and responsive design.
- Perform routine website updates troubleshoot issues and ensure website security and compliance.
- Design develop and maintain the company s website ensuring functionality performance and a seamless user experience.
Analytics & Reporting:
- Monitor website and campaign performance using tools like Google Analytics Google Tag Manager and SEO platforms.
- Generate detailed reports on website traffic campaign ROI and user behavior providing actionable insights.
- Monitor website and campaign performance using tools like Google Analytics Google Tag Manager and SEO platforms.
Marketing Automation & CRM Integration:
- Manage marketing automation tools and integrate CRM systems for streamlined lead generation and nurturing.
- Implement website forms CTAs and landing pages aligned with marketing goals.
- Manage marketing automation tools and integrate CRM systems for streamlined lead generation and nurturing.
Collaboration:
- Work closely with designers content creators and developers to align marketing efforts with business objectives.
- Coordinate with sales and operations teams to create cohesive marketing strategies.
- Work closely with designers content creators and developers to align marketing efforts with business objectives.
Requirements
Qualifications
Experience:
- 2 3 years of experience in digital marketing with demonstrated website development expertise.
- 2 3 years of experience in digital marketing with demonstrated website development expertise.
Technical Skills:
- Proficiency in website development using HTML CSS JavaScript and WordPress (or other CMS platforms).
- Strong knowledge of SEO tools and digital advertising platforms (Google Ads Facebook Ads Manager).
- Familiarity with website hosting domain management and performance optimization tools.
- Experience with graphic design tools (e.g. Canva Adobe Creative Suite) is a plus.
- Proficiency in website development using HTML CSS JavaScript and WordPress (or other CMS platforms).
Soft Skills:
- Strong analytical and problemsolving abilities.
- Excellent communication and project management skills.
- Ability to work independently and collaboratively in a fastpaced environment.
- Strong analytical and problemsolving abilities.
Benefits
Digital Marketing
Education
Bachelor's degree in Computer Science, Engineering, or related field.
Employment Type
Full Time
